HP partners with Yahoo for targeted advertisements
Hewlett-Packard plans to use Yahoo's advertising network in a pilot program that will deliver targeted advertisements for content printed with its latest line of Web-connected printers.
Online advertising
News about online advertising
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Google slams Apple over iPhone ad ban
Google today attacked Apple's apparent decision to ban some third-party ad networks from collecting ad performance data on the iPhone and iPad.
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JavaScript library lets iPad read Flash advertisements
A mobile advertising company has written a JavaScript library that makes Flash advertisements viewable on devices such as the iPad, working around Apple's opposition to Adobe Systems' multimedia platform.
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Google: $54 billion impact of search and search ads in US
Google's search service and search advertising products generated an estimated US$54 billion for U.S. businesses, Web site publishers and nonprofit groups in 2009, according to a study the company has released.
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Study: Facebook led US in display ad impressions in Q1
Marketers in the U.S. significantly increased their spending on online display ads in the first quarter, as social networking leader Facebook served up the most impressions of this type of ad, according to comScore.
Features about online advertising
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Will Twitter ads tweak tweeters?
Now that Twitter has begun to display ads--pardon me, Promoted Tweets--in users' search results, the big question is how millions of loyal Twitter fans will respond. Reaction on the micro-blogging site has been muted thus far--more questions than co...
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Expert: Fraudsters pull tricks with Google ads
Companies such as Continental Airlines rely on Internet advertising from Google to deliver customers to their Web site. It constitutes essential marketing in the digital age.
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UK investigates online pricing, behavioral advertising
The U.K.'s competition authority launched two studies on Thursday that will probe behavioral-advertising pricing strategies and if some pricing practices could potentially mislead consumers.
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PCW Evaluation Team
Jack Jeffries
MSI GS75
As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.
Taylor Carr
MSI PS63
The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.
Christopher Low
Brother RJ-4230B
This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.
Aysha Strobbe
Microsoft Office 365/HP Spectre x360
Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications
Michael Hargreaves
Microsoft Office 365/Dell XPS 15 2-in-1
I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)
Maryellen Rose George
Brother PT-P750W
It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!
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