Boost Mobile has announced a new, five-year contract with Telstra that will ensure its customers continue to receive great mobile network coverage, competitive data plans, no lock-on contracts and great service.
The announcement comes off the back of a successful 5 year relationship, and will see Boost Mobile continue to play a key role in Telstra’s multi-brand strategy moving forward.
“Today’s announcement cements Boost Mobile as a core pillar of Telstra’s multi-brand strategy, and is recognition of our position as a brand that is immersed in youth culture,” said Peter Adderton, Boost Mobile Founder and Director.
“We know what our customers want, because we are part of their community and have been for many years now, and are dedicated to giving them the connectivity they need for their everyday adventures.”
Boost Mobile has extended their reach through the subcultures of music and lifestyle sports including skateboarding and surfing. Their position was reinforced with the recent launch of enhanced Boost Anytime Plus pre-paid plans, that have seen an increase to data inclusions on recharges of $20 and above. Plus an addition of 100 minutes of calls from Australia to standard international number in 50 eligible destinations to allow Boost Mobile customers to get connected with friends and family overseas.
Boost Mobile is committed to offering its customers more of what they want, including data and coverage, as well as teaming up with Australia’s best artists, athletes, events and championships to ensure customers get more rewards, content and VIP access.
“We are now a global, multi-million dollar brand but never forget that it all started in Australia, which remains an important market focus for us. Todays news ensures we can continue to offer customers access to a network powered by Telstra, with out plans that address their specific needs, wants and desires. We appreciate the ongoing and ever-growing relationship we share with Telstra, and their desire to embrace and grow with Boost Mobile,” Adderton added.