Barbra Streisand says Apple is updating Siri on Sept 30

Siri just can't seem to say her last name correctly, so Babs asked Tim Cook to fix it—and then leaked the alleged date when it'll be done.

Memories… light the corners of AI… misty programmed memories… of how to say my name…

Barbra Steisand has already given us so much. Some of the best chick flicks of all time, like The Prince of Tides and oh my God, The Way We Were. The term “Streisand effect.” Fifty studio albums. A fun new way to spell Barbara.

And now she’s getting Apple to fix Siri.

Well, a small part of Siri anyway. And she’s even told us when it’s supposedly happening: in an iOS update allegedly coming September 30.

Seems that our Babs has taken umbrage with Siri’s pronunciation of her name: Apple’s assistant says “STRY-zand” instead of “STRY-sand.” (If you want to hear her butcher it yourself, ask Siri, “Who starred in The Prince of Tides?” Well, unless you’re Blythe Danner, in which case you might not want to hear how she says your name, either.)

When Siri gets your name wrong.

While you can teach Siri to correctly pronounce the names of people in your contacts list, the amazing Ms. Streisand doesn’t expect all of us to add her name to our digital Rolodexes, although to be honest you could do worse.

Instead, Barbra went straight to the top. She appealed directly to Tim Cook. I mean, it’s been bugging her for years, that every time someone talks to Siri about Barbra Streisand and her incredible career, that conversation is just a little less illuminating than it should be, since people are left with the idea that maybe the second S in her surname has a little more Z sound to it than it actually should. It’s frustrating!

Tim Cook, gentleman that he is, agreed this should be fixed. And then our bestie Babs, duly excited as I’m sure we all would be, went on NPR (as you do), and spilled the happy beans. In an interview on Weekend Edition Saturday, she told Scott Simon that Apple would have an update for this pressing issue on September 30.

Wait, the last day of September? That would be a little unorthodox, since Apple usually releases a major version of iOS earlier in September, just before shipping the new iPhones. (That way, the new iPhones ship with the newest iOS.) Apple might have told Barbra that the update would be out by the end of September, or maybe the Siri Streisand fix doesn’t go into effect with iOS 10, but rather a 10.0.1 update that will come along later in the month.

Either way, I’m stoked. People, people who use Siri, are the luckiest people in the world.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags iOS 10Siri

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Susie Ochs

Macworld.com
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?