Computex: Polaris confirmed: AMD's $200 Radeon card will bring high-end graphics to the masses

The move to 14nm FinFET technology will let AMD's new $200 Radeon tango with the GTX 980 and Radeon R9 390X.

Mere hours ahead of AMD’s big Computex livestream promising “Polaris GPU updates,” at least some of the company's big news has trickled out prematurely.

While Nvidia kicked off the new graphics card generation with the overwhelming firepower of the enthusiast-only $600 GeForce GTX 1080 and $380 GTX 1070, AMD’s attacking the mainstream instead. The first Radeon graphics cards based on its forthcoming Polaris graphics processors will start at just $200, the company told the Wall Street Journal, and be available by the end of June—potentially June 29, a non-disclosure date leaked by attendees of AMD’s recent Polaris Tech Day in Macau.

AMD says its new Polaris-based graphics cards will deliver performance equivalent to $500 graphics cards from today’s generation. That’s roughly in line with the Radeon R9 390X, GeForce GTX 980, or air-cooled Radeon Fury. Assuming that proves accurate, the massive performance leap stems from the adoption of 14nm FinFET technology in Polaris, a leap forward by two full technological generations for graphics processors. Both AMD and Nvidia (which uses 16nm FinFET tech in its new Pascal GPUs) were previously stuck on the 28nm node since late 2011, after 20nm technology proved to be a bust for graphics cards.

r9 480 primary

Running on the Radeon RX 480, you say?

Dragging previously high-end performance down to an affordable $200 price point will let AMD dominate for the crucial mainstream graphics market until Nvidia releases a GTX 1060. It will also expand the total overall market for virtual reality—a key new battleground for computing. AMD’s been beating the drum loudlywith its LiquidVR development kit initiative and the Radeon Pro Duo, a dual-GPU beast of a graphics card devoted to VR game development.

An AMD employee accidentally leaked a photo of a system running on a Radeon RX 480 this weekend. Traditionally, the x80 line of Radeons come priced around $200 to $250, so that very well may be the new Radeon graphics card poised to be officially revealed sooner than later... maybe even during AMD’s Computex livestream this evening.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags computexAMD

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Brad Chacos

PC World (US online)
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?