Google quietly kills its Nexus Player as Chromecast overshadows Android TV

Google is far from finished with its attempt to invade the living room, but the Nexus Player's time as part of that strategy is done.

Google’s own set-top box is no more, again.

The puck-shaped Nexus Player is no longer available for sale from Google, as The Verge first reported. Other retailers haven’t stocked the device for months. If you count the ill-fated Nexus Q, the Nexus Player was Google’s third run at creating a set-top box, following a run of over-priced devices powered by the now defunct Google TV.

The Nexus Player was first introduced in late 2014 as one of the first devices running Android TV. At the time, we said the player was a “fine first draft.” The bare bones of the device were there but developer support was lacking. Since then, while Android TV has slowly been integrated into several smart TVs and Nvidia's fancy Shield TV, the best bet for Google’s living room strategy still appears to be Chromecast.

Chromecast is arguably Google’s most successful living room product, because it is so simple. Just hook a sub-$40 dongle into the back of your TV, send content to it from your Android phone or tablet, and start watching. It’s a great premise that many people have grown fond of. If you ask me, Chromecast or other discreet streaming sticks are a far better option than a Smart TV, since these devices are more easily upgraded or can be replaced with newer versions at a relatively nominal cost.

Android TV sets also support Google's Cast functionality.

The same team that created the Chromecast is trying for another hit later this year with the Google Home smart speaker. That device represents Google’s attempt to match the Amazon Echo. Google Home will include Google’s new intelligent assistant, connect to smart home products, and stream music via Google Cast.

The impact on you at home: If you absolutely must have a Nexus Player, Google says some units may still be available from third-party retailers. However, don’t look to the big name retailers for one. At this writing major tech stores such as Best Buy, Newegg, Staples, and Walmart weren’t carrying the device.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Googlenexusandroid TV

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Ian Paul

TechHive (US)
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?