As video surges, Facebook considers a dedicated service

A video page or app could appear this year, Mark Zuckerberg said

Facebook ordered in Belgium to stop spying on users who arent even signed in. Credit: Martyn Williams

Facebook ordered in Belgium to stop spying on users who arent even signed in. Credit: Martyn Williams

Facebook is considering a dedicated service or page where users will be able watch videos and not be bothered by other content.

The social network continues to see surging interest in video. During one day last quarter, its users watched a combined 100 million hours of video. Roughly 500 million users watch at least some video each day.

That's a lot of video and a lot of viewers, and Facebook wants to capitalize on it.

"We are exploring a dedicated place on Facebook for when they just want to watch videos," CEO Mark Zuckerberg said Wednesday during a conference call to discuss Facebook's quarterly financial results.

But he was tight-lipped on how the video might actually be presented.

Asked if a stand-alone video app is in the cards, he mentioned the success of Messenger and a Facebook app for managing Pages. "I do think there are additional opportunities for this and we’ll continue looking at them," he said.

Facebook wants to encourage more video viewing because it keeps users on the site longer, helping it to sell more ads.

"Marketers also really love video and it’s a compelling way to reach consumers," COO Sheryl Sandberg said during the call.

Zuckerberg has been watching the growth of video for osme time. At a town hall meeting in November 2014, he predicted, "In five years, most of [Facebook] will be video."

And it's likely that most of that video will be consumed over mobile networks.

Among Facebook's heaviest users -- the billion people who access it on a daily basis -- 90 percent use a mobile device, either solely or in addition to their PC.

It's financial results for the fourth quarter were strong. Revenue was $5.8 billion, up 52 percent from the same period in 2014, while net profit more than doubled to $1.6 billion.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Facebook

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Father’s Day Gift Guide

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?