Telstra extends NRL sponsorship and digital rights to 2022

Extends its 17 year partnership with the NRL

Telstra extends NRL sponsorship and digital rights to 2022

Telstra extends NRL sponsorship and digital rights to 2022

Telstra has extended its 17 year partnership with the National Rugby League (NRL), signing a five year naming and mobile digital rights agreement providing access to the best free and subscription content, including great live NRL action on mobiles.

This will extend its NRL sponsorship and digital rights to 2022.

Telstra will also retain naming rights of the NRL premiership – extending the partnership to be one of the longest-running in Australian sports history – and expand its support of the league with great experiences for customers and fans.

Telstra CEO, Andrew Penn, said the new agreement reaffirms Telstra’s leadership in giving Australians access to mobile sporting experiences.

“Telstra aims to bring the sport experience and technology together using Australia’s largest mobile network and we are very excited to give fans digital access to NRL action,” Penn said.

“League fans are one of the most connected footy audiences in Australia and we are proud to be part of the NRL’s digital evolution that gives fans exciting experiences around NRL content, including professional insights, in depth statistics and great live action on the go.”

As part of the renewed sponsorship and naming rights agreement, fans will access content and experiences through the Telstra Thanks program and increased social media integration, to connect them with the sport.

Telstra will also offer customers game highlights and replays of all regular season and finals matches on the big screen through its IPTV platforms, including Telstra TV. Telstra plans to include the Official NRL App on Telstra TV in early 2016.

“Telstra and the NRL have a longstanding and successful partnership that will span more than two decades with this new agreement and we are thrilled to give league fans brilliant, exciting experiences that they can only get with Telstra,” Penn added.

Read more: ANZ upgrades its Internet banking experience

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags TelstrasportsponsorshipmobilesNational Rugby League (NRL)

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.
Hafizah Osman
Show Comments

Father’s Day Gift Guide

Brand Post

Bitdefender 2019

Bitdefender’s best-in-class security solutions have been awarded Product of the Year. Get cybersecurity that 500 MILLION users already have and trust!

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?