Adidas to 3D print custom insoles in sneakers

Runners will be custom fitted in stores

Adidas has announced a new performance running shoe line called Futurecraft 3D, which will offer consumers a custom-formed and 3D-printed midsole.

The midsole can be tailored to the shape and the cushioning needs of an individual's foot.

Linked with existing data sourcing and foot-scan technologies, it opens unique opportunities for immediate in-store fittings, Adidas said in a statement.

"Imagine walking into an Adidas store, running briefly on a treadmill and instantly getting a 3D-printed running shoe - this is the ambition of the Adidas 3D-printed midsole," the company said.

futurecraft 29.jpg  782x279 q85 crop smart subject location 19192057 upscale Adidas

The Futurecraft 3D running shoe prototype.

Adidas said with 3D printing using CAD software, it can create a flexible, fully breathable carbon copy of the a runner's footprint, matching exact contours and pressure points. The midsole with be printed using a modified thermoplastic polyurethane (TPU).

"It's brand-new in the marketplace and convinced us with its durable elasticity as well as high tear strength and abrasion resistance," Adidas's footwear development manager, Daniel Cocking, wrote in a blog post today.

Adidas is partnering with Materialise, a 3D printing service provider that will be creating the midsoles for the sports equipment company.

Cocking did not mention when the company will begin offering the custom-printed midsole.

Materialise will use a 3D printing process called Laser Sintering, which uses a light beam to melt together powdered material on a print bed layer by layer.

screen shot 2015 10 08 at 3.03.36 pm Adidas

A midsole being removed from a bed of powdered polymer after being formed through a 3D printing process called Laser Sintering.

Cocking said since 3D printing is so fast in prototyping stages, within 2 weeks "I had run in the shoe myself." But there were other hurdles, he added.

"We found that stiffness of the midsole varied significantly as a result of very minor process or design changes," Cocking stated. "We began a thorough investigation into the process parameters required to achieve the perfect cushioning."

Adidas involved 15 of its development teams, adding a complex range of test methods and technical support that Cocking said created the world's first running shoe that is "impossible to create in any other way."

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Lucas Mearian

Computerworld (US)
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?