Asus's Shih leaves the door open to looking at HTC acquisition

Asus has been focusing on selling more smartphone, and is targeting markets worldwide

The Asus ZenPhone Selfie on show at a Taipei news conference on June 1, 2015

The Asus ZenPhone Selfie on show at a Taipei news conference on June 1, 2015

A deal for Taiwanese PC maker Asustek Computer to buy struggling phone-maker HTC makes sense to some, and on Friday Asus's chairman said he wouldn't rule it out.

An acquisition of HTC would certainly help the PC maker boost its presence in the smartphone market. Asus has only recently begun selling handsets, but it's aiming at shipping 17 million units this year.

At the Asus shareholders' meeting on Friday, Chairman Jonney Shih said in response to a question that Asus wouldn't dismiss the possibility of buying HTC, but that no formal evaluation had been made, according to company spokesman Nick Wu.

In a video news broadcastposted online, Shih added that it would have to consider the two companies' intentions behind such a merger.

Both Asus and HTC are Taiwanese firms, and the island's tech industry has been under pressure, with the rise of Apple, Samsung and vendors from mainland China.

Asus is selling phones in the U.S., and the company is targeting markets worldwide, especially China. At this month's Computex show in Taipei, Asus announced a phone designed for taking "selfies."

HTC, on the other hand, was once a top smartphone vendor, but the company has fallen on tough times, due to the fierce competition in the market. It's been losing market share, posting weak earnings, and seen its stock price fall by over a half this year.

In March, HTC announced its founder Cher Wang would take over as its new CEO, but analysts have said it will have to do more than just shuffle executives to make a turnaround.

HTC declined to comment.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags smartphonesMergers and acquisitionsbusiness issuesAndroidhtcconsumer electronicsAsustek Computer

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Michael Kan

IDG News Service
Show Comments

Father’s Day Gift Guide

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?