Microsoft isn't giving up on basic phones, upgrades the Nokia 105

Microsoft made the move even though people all over the world are increasingly choosing smartphones

Microsoft's Nokia 105 has more storage for contacts and better audio quality

Microsoft's Nokia 105 has more storage for contacts and better audio quality

Microsoft has launched an upgraded version of the Nokia 105 phone, but a growing interest in smartphones will make it difficult for the company to repeat the success of the original version.

The US$20 Nokia 105 is aimed at first-time mobile phone buyers and people looking for a long-lasting backup device for their smartphone, according to Microsoft, which decided to keep the Nokia brand for its most basic phones.

The new model has a bigger phonebook, better voice quality and longer talk time. Users can choose between models that have one or two SIM slots. It still has a 1.45-inch screen and an FM radio.

The original model was introduced in 2013, and has sold more than 80 million units to date. Repeating that will be hard for Microsoft, since consumers all over the world are increasingly choosing smartphones. Microsoft's overall phone sales dropped by about 30 percent during the first quarter year-on-year, even though Windows smartphone sales increased slightly, according to Gartner. At the same time smartphones represented 73 percent of total phone sales, up from about 63 percent.

So there is still a market for phones that aren't smart, but it's a shrinking one, thanks mainly to a growing number of increasingly competent and affordable Android smartphones.

For people that want a basic phone from Microsoft, the $30 Nokia 215 feature phone is a better alternative. It's the company's most affordable "Internet-ready entry-level phone" with Facebook and Twitter integration. The phone also has Bing Search and an Opera Mini Browser, all of which the 105 lacks. Microsoft's cheapest Windows smartphone, the Lumia 430, costs about $70.

Send news tips and comments to mikael_ricknas@idg.com

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags consumer electronicsMicrosoftsmartphones

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Mikael Ricknäs

IDG News Service
Show Comments

Cool Tech

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Breitling Superocean Heritage Chronographe 44

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?