With Tidal relaunch, Jay Z doubles down on streaming for audiophiles

Tidal offers CD-quality streaming music across mobile and the desktop

Tidal's logo.

Tidal's logo.

Tidal, the Jay Z-owned streaming service built around high quality tracks, is relaunching in a move that could give consumers a new option when weighing competitors like Spotify or Pandora.

The revamped Tidal went live on Monday at 5pm US Eastern time, as indicated by a large countdown timer that dominates its homepage. A company spokesman confirmed the relaunch plan but declined to comment further on how Tidal's service might change. It's reasonable to speculate that the new Tidal may feature lower pricing, new app functions, or an expansion of its existing database of 25 million "lossless" CD quality songs.

Tidal's ad-free flagship service currently costs $19.99 per month, and can be accessed on the desktop, iOS, Android and home audio players like Sonos. A version offering standard sound quality costs $9.99 per month. Ad-supported services from competitors like Spotify, Pandora, Rdio and Deezer are free, although premium versions without ads cost around $9.99 per month or less.

Tidal launched its high fidelity-oriented service last year, betting there's a large enough audience of music fans willing to pay more for better sound quality. Musician Jay Z bought it as part of a $56 million acquisition of Swedish company Aspiro, announced earlier this month.

Tidal has sought to distinguish itself from competitors by claiming to be the only that combines high quality audio with high definition music videos and with editorial content around music interviews and features.

But there's a crescendo of competition. Google now offers its own Google Play Music streaming service, and Apple is said to be developing a new version of the Beats streaming service it acquired from that company. There's also Deezer, which offers its own high fidelity streaming service.

But as streaming has grown, so too have complaints from artists that it doesn't generate enough revenue for them. Tidal, however, has the backing of some major artists like Taylor Swift, who pulled her music from Spotify late last year over royalty issues.

With the relaunch, Jay Z might be looking to position Tidal, above all, as the service with the strongest support of artists.

Zach Miners covers social networking, search and general technology news for IDG News Service. Follow Zach on Twitter at @zachminers. Zach's e-mail address is zach_miners@idg.com

Join the Good Gear Guide newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Internet-based applications and servicesconsumer electronicssmartphonesMusic and audioTidalinternetvideo

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Zach Miners

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?