WhatsApp users top 700 million, could hit 1 billion in a year

Use of mobile messaging apps such as WhatsApp is rising while use of carriers' SMS text messaging services declines

Mobile messaging

Mobile messaging

Mobile messaging platform WhatsApp has accumulated more than 700 million monthly active users and seems on track to reach 1 billion in about a year, a target Facebook set when it acquired the company in 2014.

The announcement comes about 11 months after Facebook acquired the app for US$16 billion, a move that reflected the importance that Facebook places on mobile users.

The latest WhatsApp milestone is significant because it also highlights the recent rise of messaging apps as a more popular and economical option than SMS text messaging, which has suffered declines of nearly 5 percent in countries such as the U.K. In France operators saw SMS traffic on Jan. 1 decline by 10 to 20 percent compared to last year, while the use of MMS, messaging apps and other data traffic rose, according to local media.

"We're thrilled to share that WhatsApp has more than 700 million monthly active users," CEO and co-founder Jan Koum wrote in a post on Facebook. "Additionally, every day our users now send over 30 billion messages."

Facebook's acquisition of WhatsApp received European regulatory approval in October following a U.S. nod in April. At its close, the deal was worth about $21.8 billion due to Facebook stock gains.

When the acquisition was announced in February 2014, WhatsApp had over 450 million monthly users, 70 percent of which accessed the app on a daily basis.

WhatsApp has been steadily growing by about 25 million users per month. It announced April 22 that it had passed the half-billion mark, with new users in countries such as Brazil, India, Mexico and Russia. In December 2013 it had 400 million users.

WhatsApp's growth pace suggests it will reach 1 billion in about a year from now, in December or January. When the acquisition was announced, Facebook CEO Mark Zuckerberg expressed hopes that WhatsApp would hit that threshold.

Facebook said WhatsApp would operate "independently" inside Facebook. In approving the acquisition, the U.S. Federal Trade Commission had called on both companies to proceed with caution in how they deal with customer data following concerns from privacy groups.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Internet-based applications and servicesWhatsAppinternet

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Tim Hornyak

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?