China's Baidu testing search engines for Brazil, Egypt, Thailand

Baidu hopes to become an internationally recognized brand

Search results for Baidu's Egyptian search engine.

Search results for Baidu's Egyptian search engine.

Baidu is testing new search engines for users outside China that will target markets in Brazil, Egypt and Thailand to start with.

The search pages for the three markets have appeared online, although Baidu has not formally launched the services yet. "It's still in internal testing," said company spokesman Kaiser Kuo on Monday.

The three sites can be found at www.baidu.com.eg, www.baidu.co.th, www.baidu.net.br and are designed in the local language of each market. In addition to a search bar, the landing pages to the sites offer direct links to popular services such as Facebook, YouTube, as well as Hao123, Baidu's own local Web directory.

Besides Web search, the sites also contain different features such as image and video search, along with language translation.

Although Baidu is a household name in China, where it dominates the country's search market, the company is aiming to become an internationally recognized brand. In 2008, the company released its first search engine outside China, by targeting Japan.

But in expanding its footprint, the Chinese company has had to contend with Google, which globally had over 68 percent of all searches conducted on desktop PCs in December, according to analytics firm Net Applications. In contrast, Baidu had 18.8 percent share during the month.

In 2011, Baidu signaled it would target developing countries by working on Internet products for Thailand and Egypt. In the next year, the company announced it was building an office for its international operations in the Chinese city of Shenzhen.

Baidu is not only developing search engines for the three markets of Brazil, Egypt and Thailand, but also for other nations as well, Kuo added.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags internetsearch enginesbaidu

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Michael Kan

IDG News Service
Show Comments

Father’s Day Gift Guide

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?