Microsoft launches ad-free Bing search for schools

Microsoft's ad-free pilot also takes aim at Google

Microsoft has launched an ad-free, no cost version of its Bing search engine that can be used in public and private schools across the U.S.

Activating ad-free search also activates an automatic filter that blocks adult content and enhances privacy protections, said Microsoft in a news release on Wednesday. The service is meant for primary and secondary (K-12) schools with students aged from 5 to 18.

Several schools with more than 800,000 students have already signed up for the pilot program including the Los Angeles Unified School District, Atlanta Public Schools, the Fresno, California, Unified School District and Detroit Country Day School, Microsoft said. Other interested schools can sign up for the pilot, although space is limited, it said.

Microsoft took the opportunity to lash out at its biggest competitor. "When students use Google for searches in school, they are shown ads that can distract from their studies," it said on the Bing for Schools site that is part of Microsoft's "Scroogled" campaign which targets Google's search practices.

A Google spokesman declined to comment on Microsoft's project.

As part of the pilot, people can also earn credits for their favorite schools through the Bing Rewards program by searching the Web from a desktop or mobile device using Bing, Microsoft said. When 30,000 credits are saved the school will receive a Microsoft Surface RT tablet. It will award about 60 tablets monthly.

Bing for Schools also offers three learning activities every school day targeted at children in different age groups between kindergarten and 12th grade, Microsoft said. The activities use the Bing homepage image of the day to pose a question that can be solved using search tools.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags Microsoftinternetsearch engines

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Loek Essers

IDG News Service
Show Comments

Cool Tech

Breitling Superocean Heritage Chronographe 44

Learn more >

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?