Ex-HTC execs launch new UK smartphone brand Kazam

But details on devices have not been forthcoming

Just as smartphone manufacturer HTC was beginning to claw back some market share with its refreshed HTC One line, two former company executives have announced the launch of a new mobile brand called Kazam, which they claim will "disrupt the status quo".

Headquartered in London, Kazam will aim to provide quality smartphones that are accessible to everyone, according to CEO Michael Coombes. The company will launch a range of smartphones later this year, along with a network of regional sales and marketing offices throughout Europe.

"We believe your smartphone is a digital reflection of who you are, and since we are all different, it's important that we don't adopt a one size fits all approach," said Coombes.

"Kazam's dynamic structure and focus on local markets means we can react quickly to the ever evolving and diverging needs of today's consumer."

"There is a real opportunity for a new mobile brand to disrupt the status quo," added CMO James Atkins. "Kazam is about stunning design, robust hardware and intuitive technology, underpinned by outstanding customer service."

Coombes was previously head of sales at HTC and Atkins was head of marketing for the UK and Ireland. Both left the company earlier this year, amid an apparent executive exodus including COO Matthew Costello, Asia CEO Lennard Hoornik and Chief Product Officer Kouji Kodera

Kazam will join the likes of Finland's Jolla and Spain's Geeksphone in their mission to shake up the smartphone hardware market. However, the company has offered no further details on who will be doing its product design and engineering, what operating system the devices will run.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags wirelessNetworkinghtcMobile &ampAtkinsJolla

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Sophie Curtis

Techworld
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?