Google plans video subscription service on YouTube

A service with 50 subscription channels is likely to be announced this week, according to a newspaper report

Google plans to offer a video subscription service on YouTube, which according to a newspaper report, the company may announce this week.

YouTube is "looking into creating a subscription platform that could bring even more great content to YouTube for our users to enjoy and provide our creators with another vehicle to generate revenue from their content, beyond the rental and ad-supported models we offer," a YouTube spokesman said in an email on Monday.

There has been speculation previously that Google may launch a subscription service for premium content on YouTube, which is known mainly for advertisement-sponsored free content. The company has been offering some partners in select countries the opportunity to offer their content on rental. Viewers can pay to watch rental video, ad-free, for a designated time period, offered by YouTube on a revenue-sharing basis.

The new model to be offered by YouTube will apply to as many as 50 YouTube channels, and viewers will be charged US$1.99 a month, reported The Financial Times, citing people familiar with the plan. The company has nothing to announce at this time, the YouTube spokesman said.

A subscription service will put YouTube in competition with players like Netflix which offers ad-free streaming video for a subscription. Netflix users can watch unlimited TV shows and movies for a monthly subscription. It claims 36 million users over 40 countries on its website.

Google said in March that YouTube had over 1 billion unique monthly visitors, watching more than 6 billion hours of video each month on the video site.

John Ribeiro covers outsourcing and general technology breaking news from India for The IDG News Service. Follow John on Twitter at @Johnribeiro. John's e-mail address is john_ribeiro@idg.com

Join the newsletter!

Or
Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags internetGooglevideoyoutubeInternet-based applications and services

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

John Ribeiro

IDG News Service
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?