Apple's new iPhone to have 'killer feature' that Samsung's Galaxy S4 lacks

Morgan Stanley analyst predicts that Apple's next-generation iPhone will spark a big comeback for the company

Apple's next generation iPhone, dubbed iPhone 5S or iPhone 6, will have a 'killer feature' to trump Samsung's new Galaxy S4 smartphone, an analyst has said.

During an interview with CNBC on Monday, Morgan Stanley's Katy Huberty said that she expects the next-generation iPhone to spark a big comeback for Apple.

"I do believe that AAPL is approaching a bottom," she said, referring to Apple's struggling share price. "As you have heard, they are talking about returning more cash, and we think they will do that in the coming weeks. But people don't own AAPL for that. They own AAPL for innovation."

"You saw Samsung Galaxy S4 come out last week, that shows you the innovation cards are up for grabs," Huberty continued. "What is lacking in that product [the S4] is a killer feature. We think that's where Apple will surprise this year."

"This [iPhone] 5S cycle this year will be about a killer feature that drives consumers increasingly to the platform, and that increases the value of those 500 million [iOS] accounts," she added.

For speculation over what that 'killer feature' might be, check out our iPhone 6 release date, rumours and leaked images article.

[Via Barrons]

See also:

Advanced Galaxy S4 features may overwhelm some users

iWatch rival: Samsung exec reveals it's readying smart watch in race against Apple

Reactions and reflections: Should Apple be scared of Samsung's Galaxy S4?

Galaxy S4 would be the ultimate iPhone, says analyst

Apple's Phil Schiller makes dig at Android security on Twitter: 'Be safe out there'

Apple launches "Why iPhone" page to remind customers why iPhone is best

Apple's Phil Schiller slams Android, Samsung on eve of Galaxy S4 launch

New iPad 5 release date, rumours and leaked images

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags AppleMorgan Stanleyconsumer electronicssmartphoneshardware systemsiPhonetabletsiPadCNBC

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Ashleigh Allsopp

Macworld U.K.
Show Comments

Father’s Day Gift Guide

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Armand Abogado

HP OfficeJet 250 Mobile Printer

Wireless printing from my iPhone was also a handy feature, the whole experience was quick and seamless with no setup requirements - accessed through the default iOS printing menu options.

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?