Nokia used this year's Mobile World Congress event in Barcelona to unveil two new low-cost Lumia devices, highlighting the company's commitment to the competitively priced smartphones. The Lumia 720 is a lightweight, colourful smartphone that Nokia claims has the "best camera experience of any mid-range smartphone."
The Lumia 720 follows the design trend set by previous Nokia Windows phones like the Lumia 620. It has a relatively slim profile at 9mm and uses a polycarbonate, unibody design that weighs just 128g. Nokia says the Lumia 720 is the first phone to feature curved glass at this price point. The phone comes in five bright colours — white, red, yellow, cyan and black.
The Lumia 720 has a 4.3in 'Clear Black' display with a resolution of 480x800. It can't quite match the full HD displays that are being used on most flagship models this year but it shouldn't have to at this price. So as long as it's competitively priced in Australia, the Lumia 720's screen will perfectly suit the average consumer.
Nokia is really pushing its cameras and the Lumia 720 is no exception. The 6.7-megapixel rear-facing camera has a Carl Zeiss lens and an f/1.9 aperture. The company claims the latter is bigger than almost any high-end smartphone on the market and will therefore capture better photos in low-light conditions. It can't record full HD video, though, topping out at a maximum of 720p.
The Lumia 720 also includes a 1.3-megapixel camera with a wide-angle lens. The phone comes preloaded with a number of Nokia's existing digital camera lens apps, including the Cinemagraph, Smart Shoot, and Panorama lens, and comes with new 'Glam Me' and 'Place Tag' lenses. The latter adds geotag information to photos captured with the main camera, while the Glam Me lens is a filter that allows users to spruce up "selfies" captured with the front camera.
The Nokia Lumia 720 is powered by a 1GHz dual-core Snapdragon processor, has 512MB RAM and comes with 8GB of internal memory. There's a microSD card slot to expand the memory, along with built-in NFC connectivity. Nokia also provides a wireless charging option, which can be utilised by purchasing an optional, snap-on cover for the Lumia 720. The phone has a 2000mAh battery that lists 520 hours of standby time and up to 13 hours and 20 minutes of talk time.
Like all of Nokia's Windows Phone 8 devices, the Lumia 720 comes preloaded with the company's suite of exclusive apps, Drive, Transit, Maps and Music. Interestingly, the apps have been re-branded from 'Nokia' to 'Here', so they're now called Here Maps, Here Drive and Here Transit.
There's been no word of an Australian launch time or local pricing details, but the Lumia 720 is expected to sell in Asia and parts of Europe in from Q2 2013.