Samsung gets set to join the Ultra HD TV war

85-inch Ultra High-Definition TV to be shown at CES 2013

Samsung has let slip that it will be showing an 85-inch Ultra High-Definition TV at CES in Las Vegas in early January 2013.

There are no concrete details on the television; all that’s known is its size — 85 inches, making it Samsung's largest TV yet — and the fact that it is Ultra High-Definition.

Samsung's 75-inch, Full HD Series 9 LED TV.
Samsung's 75-inch, Full HD Series 9 LED TV.

This confirms Samsung’s strong third-place start in the Australian leg of the Ultra HD TV race — if it launches the UHD TV at the start of next year, the Korean company will be out behind its rival LG and a further step behind Sony. Both these companies have officially announced their products, with Sony accepting pre-orders and LG releasing to specalist retailers this month.

The news came out as Samsung announced it had won 27 CES 2013 Innovations Awards, with the television one of two of the company’s products that received Best Of Innovations Awards.

The Innovations Awards are “judged by a preeminent panel of independent industrial designers, independent engineers and members of the trade press”, with accolades awarded to products that will be shown at the upcoming Consumer Electronics Show — whether they have been publicly announced before or not.

According to Samsung’s spiel on the CES Best Of Innovations Awards website, the 85-inch UHD TV, which it says is the world’s largest commercialized UHD TV, “boasts life-like picture quality in ultra HD resolution with over 8 million pixels, four times the resolution of Full HD displays.

“Samsung's UHD TV uses an innovative enhanced dimming technology and a very high contrast ratio to deliver deep, real blacks and pure whites for greater detail and unmatched picture clarity. This new, cutting-edge TV also offers a powerful and dynamic range of sounds.”

The same Samsung press release also notes that new LED TVs and an OLED TV will be on show at CES.

LG’s 84-inch Ultra HD TV, the 84LM9600, will also be on show at CES 2013. Panasonic has a non-commercial 152-inch Ultra HD TV from last year’s CES, and Toshiba has been in the next-generation TV game for some time as well.

Samsung Australia did respond to a request for comment before the time of publication.

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Campbell Simpson

Campbell Simpson

PC World
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