Apple to open Palo Alto store on Saturday

Architectural renderings indicate it will be an impressive retail outlet

Apple plans to open a retail store in downtown Palo Alto, California, on Saturday. The new store, less than two blocks from Apple's existing location, appears set to share the all-glass front common on Apple retail outlets but was still covered in black sheeting on Friday morning.

Apple hasn't said much about the store. The tight-lipped company has a teaser on its website but it gives away little about what shoppers can expect on Saturday.

Architectural renderings, provided to the town's planning board, picture a storefront and roof made of glass with concrete pillars on each corner supporting the structure. City documents suggest the store will have around 15,000 square feet (about 1,400 square meters) of retail space.

(See video of the new store on YouTube.)

The design is a world away from Apple's existing Palo Alto store, which was first opened in October 2001 and had the distinction of being Steve Jobs' local Apple store. Both stores are also close to the Palo Alto home of current Apple CEO Tim Cook.

The new store, at 340 University Avenue, not only brings the Palo Alto store in line with the architectural signatures of Apple stores but also takes it a couple of minutes closer to the city's downtown entertainment district where Apple laptops are a common site at cafes and restaurants.

With the new store, Apple isn't yet finished in Palo Alto.

A short drive away at the Stanford Shopping Center, a much larger Apple store is currently under construction. Apple already has a store in the shopping mall but it's small, and seems especially cramped since Microsoft opened a capacious outlet one building away in April this year.

The new Stanford store is at an earlier stage in construction. The steel girders that will make up the glass-encased store shell were still visible on Friday morning.

Martyn Williams covers mobile telecoms, Silicon Valley and general technology breaking news for The IDG News Service. Follow Martyn on Twitter at @martyn_williams. Martyn's e-mail address is martyn_williams@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags retailiPadtabletsApplehardware systemsindustry verticalsmac laptopslaptopsdesktop pcsMac desktops

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?