Facebook offers free mobile talktime in India to woo users

New subscribers are being offered close to US$1 to sign up

Facebook is offering mobile users the Indian rupee equivalent of nearly US$1 in free talk time to sign up to the social networking service, in a bid to increase its subscribers in the country.

India had 908 million mobile subscribers at the end of August, according to data from the Telecom Regulatory Authority of India. About 63 percent of these are urban subscribers who are using Internet services including accessing social networks like Facebook and Twitter on their mobile phones.

About one-third of Facebook's users access the social network using their mobile phones, Facebook said in June.

The offer of free talk time may not prove to be an incentive for users to stay on Facebook once they sign up, as they are likely to take advantage of the offer only to benefit from the rupees 50 freebie, according to analysts.

Facebook ranks third after Google's international search web site google.com and the India version in a monthly ranking of the top websites in the country by web information company Alexa. The rank is calculated using a combination of average daily visitors and pageviews over the past month.

Facebook said in a regulatory filing in July that it had 59 million monthly average users in India as of June 30, 2012, an increase of 84 percent compared to the same period in 2011.

The social networking site could not be immediately reached for comment.

John Ribeiro covers outsourcing and general technology breaking news from India for The IDG News Service. Follow John on Twitter at @Johnribeiro. John's e-mail address is john_ribeiro@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

John Ribeiro

IDG News Service
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?