Huawei releases quad-core smartphone with its own processor

The K3V2 processor comes with four cores at either 1.2 or 1.5 GHz

Huawei has launched the Ascend D Quad family, which has an in-house developed quad-core processor, as the Chinese network equipment company tries to become a competitor in the high-end smartphone space.

So far, Huawei has seen some success in the low-end smartphone sector, but at an event on Sunday at Mobile World Congress it was clear the company wants to move up in the world and compete with the likes of Apple, HTC and Samsung Electronics.

The smartphones that will help the company do that are the Ascend D Quad and the Ascend D Quad XL, which both use Android 4.0, come with a 4.5-inch high-resolution screen and an 8-megapixel camera that can record movies at 1080p. Both phones also have 8 GB of memory.

At first, the phones will only support 3G, but during the second half of 2012 the company will ship LTE (Long Term Evolution) versions, it said.

But the most important part is the processor. The K3V2 processor uses a 64-bit architecture and a clock speed running at either 1.2 or 1.5 GHz, which will help make the Ascend D Quad family the fastest phones in the world, Huawei said.

Besides performance, Huawei has put a lot of effort into improving the battery life, which is a weakness in current smartphones, according to the company.

For example, both versions of the K3V2 processor can switch to a low-power option when users are doing less computing intensive tasks and then speed up when they are playing games. Huawei has also added some proprietary power management technology to improve battery performance, it said.

The difference between the Ascend D Quad and the Ascend D Quad XL is the size of the battery -- 1,800 mAh versus 2,500 mAh. The bigger battery makes the latter model slightly thicker -- 10.9 millimeters versus 8.9 millimeters.

Huawei's brand isn't well known among consumers, so the company has to make up for that with better performance, according to Richard Yu, chairman of Huawei Device, who also said that the company will put out a tablet, which will also have a quad-core processor.

The products are impressive, and the use of Huawei's own silicon is a big step forward, according to Ben Wood, director of research at CCS Insight. Taking into account the performance combined with Huawei's aggressive pricing, the established vendors of Android-based smartphones should be worried, he said.

Huawei didn't announce any pricing, but Yu said the phones will be 20 to 50 percent cheaper than competing products.

If that becomes a reality, vendors like HTC and Sony should be nervous, according to Francisco Jeronimo, research manager at IDC. But a good product and price isn't enough; Huawei will also have to improve its brand recognition, he said.

The Ascend D Quad family will be available in China, Australia, Europe, Asia-Pacific, North and South America, and the Middle East during the second quarter.

Send news tips and comments to mikael_ricknas@idg.com

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Mikael Ricknäs

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?