Google+ female users increasing

A new estimate suggests a third of Google+ users are female

Google+ seemed like a boys club at first, but recent estimates point to a growing number of women using the Internet search giant's social networking service.

Just this week, Paul Allen of FamilyLink and Ancestry.com fame said a third of Google+ users are now female.

That's a big jump from previous guesses that put the percentage at a quarter, a tenth or even less. Allen's estimates, which use census data and statistics on the frequency of certain last names occurring within the overall U.S. population, have proven to be surprisingly accurate. Previously, Allen correctly predicted that total Google+ users would soon exceed 10 million.

"The poster of 18 men in a hot tub that has been passed around for the past week or two is not reflective of reality and is not what Google+ is going to end up being," Allen wrote on Google+.

But even if Allen's numbers are right, the percentage of Google+ users who are female would still lag the percentage of users of other popular social networking sites who are female.

A Pew report puts the split of Twitter users at 64 per cent female. Pew says MySpace and Facebook also have 57 per cent and 58 per cent female users, respectively. Only LinkedIn has a male majority, with just 37 per cent female users.

One theory on the dearth of women on Google+ has to do with the nature of the field test.

From the beginning, it has been dominated by tech industry insiders, and in particular by engineers, according to a survey that found it to be the most popular profession among Google+ users. Both the tech industry and especially software and hardware engineering tend to be dominated by men.

But as the social network has gradually expanded and more friends, family and colleagues are invited, the percentage of women has risen.

Regardless of how women are finding their way to Google+, they're arriving and they're beginning to organize. The site "Women of G+" has emerged with the declaration that "33 per cent of Google+ users are women and 100 per cent of us are awesome."

Amen. Er, A-women.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags social mediainternetLinkedInGoogleFacebooksocial networkstwitterInternet-based applications and servicesfuture technology

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Eric Mack

PC World (US online)
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?