Google: Orkut will co-exist with Google+

A future integration between Google's two social networking sites is possible

Google's other social networking site, Orkut, which has been around for about seven years and has tens of millions of users worldwide, will continue to operate alongside the new Google+ for now.

However, Google is leaving its options open regarding the possibility of fusing the two through some sort of integration further down the road.

"Orkut and Google+ are different products, and will both exist. Over time, we'll determine what makes the most sense in terms of integrating these products," a Google spokeswoman said via e-mail, when asked what the future holds for Orkut.

At this point, it's not clear whether Google will provide a mechanism for Orkut users to export their friends list and profile data to Google+, or add Google+ privacy features to Orkut.

With Google+, the company is hoping to make a run at Facebook with a social networking site whose privacy features are tighter and easier to configure.

Google is betting that while Facebook is the dominant player in social networking, enough of its users feel uneasy about its privacy controls that they would be willing to switch to a rival that offered them an improvement in that area.

In its design, Orkut, launched in 2004, is generally similar to social networking sites of that generation, including Facebook, MySpace and Friendster.

Orkut ranks in the 102 spot in Alexa.com's list of most popular websites in the world, but most of its users are concentrated in two countries: India and Brazil.

As the Google+ project shows, Google clearly felt that it needed to create a new social networking site from scratch in order to give Facebook a run for its money in the U.S. and around the world.

It will be interesting to see if the company opts to continue operating the two sites in parallel in the long term, or whether having Orkut becomes strategically contradictory as Google preaches its new privacy approach with Google+.

The good news for users of Orkut is that there seem to be no imminent plans to shut it down. "We will continue to invest in the product," the spokeswoman wrote.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags social mediainternetGooglesocial networkingInternet-based applications and services

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Juan Carlos Perez

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?