Time Inc gives free iPad access to print subscribers

Apple's change of policy allows publishers more control over revenue from digital editions

Time Inc has secured a deal with Apple that will bundle free iPad access to print subscribers, according to a Wall Street Journal report. If you have a print subscription to Time, Sports Illustrated, or Fortune, you will be able to log into the iPad versions of the publications and get the electronic editions for free starting today.

Until now Apple did not allow publishers to bundle print subscriptions, so users of the Time Inc. titles (except People) had to pay extra to get the iPad editions of print magazines. But the new deal will allow print subscribers to log in with their credentials in Time Inc's iPad apps and download the titles for free (it's still business as usual for digital subscribers).

Apple loosens grip on iPad subscriptions

The details of Time Inc's deal with Apple are still unclear, but it is a softening of Apple policy. Under initial terms, subscribers had to use Apple's subscription system to sign up for an iPad edition of a publication (via in-app purchases), enabling Apple to keep 30 percent of the revenue and control over user information.

This has led to most magazines selling individual issues within their iPad apps, in most cases at higher prices than their print counterparts. In this context, Time Inc's deal with Apple to allow free print subscriber access to iPad editions is a positive step forward in Apple relaxing rules for publishers, allowing for greater flexibility.

But the deal with Time is not even near the end of the story. Apple and publishers still have room to talk about handing subscriber information, an important part of how publications monetize readership; and we have yet to see whether other large publishers will play ball with Apple's rules or will try to eschew Apple's 30 percent cut from everything sold in the App Store.

Follow Daniel Ionescu and Today @ PCWorld on Twitter

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags mediatabletsApplehardware systemstablet PCsmac laptopslaptopsapple ipad

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Daniel Ionescu

PC World (US online)
Show Comments

Cool Tech

Toys for Boys

Family Friendly

Stocking Stuffer

SmartLens - Clip on Phone Camera Lens Set of 3

Learn more >

Christmas Gift Guide

Click for more ›

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Aysha Strobbe

Microsoft Office 365/HP Spectre x360

Microsoft Office continues to make a student’s life that little bit easier by offering reliable, easy to use, time-saving functionality, while continuing to develop new features that further enhance what is already a formidable collection of applications

Michael Hargreaves

Microsoft Office 365/Dell XPS 15 2-in-1

I’d recommend a Dell XPS 15 2-in-1 and the new Windows 10 to anyone who needs to get serious work done (before you kick back on your couch with your favourite Netflix show.)

Maryellen Rose George

Brother PT-P750W

It’s useful for office tasks as well as pragmatic labelling of equipment and storage – just don’t get too excited and label everything in sight!

Cathy Giles

Brother MFC-L8900CDW

The Brother MFC-L8900CDW is an absolute stand out. I struggle to fault it.

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?