Google Instant Previews: A hands-on tour

Google's got something new to make your next Web search even speedier. Here's a hands-on look at Google Instant Previews.

Finding yourself short on time and/or patience? Good news: Google's got a little something new to make your next Web search even speedier.

Google announced the debut of Google Instant Previews on Tuesday. And no, you aren't experiencing déjà vu: This is something different from the Google Instant feature we saw rolled out in September.

The original Google Instant allows you to see search results as you type. The new Google Instant Previews takes it a step further, letting you actually peek at snapshots of sites without ever leaving the results page.

"Instant Previews provides a graphic overview of a search result and highlights the most relevant sections, making finding the right page as quick and easy as flipping through a magazine," Google Product Manager Raj Krishnan explains.

Hey, we're talking about images here -- so why try to illustrate with words? Here's a hands-on tour of what Google's new Instant Previews feature actually does and how it can work for you.

Google Instant Previews: The Newest Way to Search

Once you have Google Instant Previews enabled, you'll see a small magnifying glass to the right of every Google search result (view full-sized image). To start using Instant Previews, you simply click on one of those icons. You can also hit the right arrow key if you prefer a mouseless navigation experience.

Whichever way you do it, activating the magnifying glass brings up a preview thumbnail for the page in question. It doesn't take long, either; Google says it's usually a delay of less than one-tenth of a second. Despite my best speed-counting efforts, I couldn't quite tell if that estimation was precise -- but let's just say it was pretty darn close.

Each "instant" preview shows you a current view of the page, complete with text, graphics, and anything else that might be present (view full-sized image). If you click on the thumbnail, Google takes you to the site. If you move your mouse anywhere else within the search results, Google starts loading previews for other pages in the list.

When Google detects text that seems particularly relevant to your search, it creates an orange-highlighted pop-out box within the preview so you can read the words (view full-sized image). When I searched for "Conan O'Brien review," for example, Google Instant Previews pulled out text showing a review of Conan's first show from

Google Instant Previews: The X-Rated Question

Maybe it's just my warped mind, but one of the first things I wondered was whether Google Instant Previews would blacklist certain "obscene" terms from instantly appearing, as it did with the original Google Instant feature. Google's explanation for the blacklisting made enough sense, by the way: You can always search for that stuff by hitting the "enter" key -- but having the material pop up automatically could cause a child to be inadvertently exposed to something saucy.

Strictly in the name of research, then, I took it upon myself to search for a few terms far too raunchy to spell out here. (Hey, it's a tough job, but someone's gotta do it.) The verdict: Google does not block adult-oriented content from showing up in its Instant Previews feature. In other words, depending upon what your search entails, click the magnifying glass with caution; whatever's on the sites will show up in the previews on your screen.

Google Instant Previews: Final Thoughts

In general, I found Google Instant Previews to be a fairly handy feature. While the original Google Instant option did little more than annoy me (I disabled that bad boy about 5 minutes after it came online), I could see this one being something I'd actually use. Google suggests using it for times when you want to compare results, find a result that meets a specific need -- something with a chart or image, for example -- or quickly find a page you'd previously visited without having to click through to a dozen different sites. I could envision myself using it in any of those contexts.

So there's your tour -- now, ready to try out Google Instant Previews for yourself? Head to to give it a whirl. If the page doesn't load for you, don't worry: Google says the feature is being rolled out as we speak and will be available to everyone soon.

Hopefully, your wait won't be much longer than a tenth of a second.

JR Raphael is a PCWorld contributing editor and the co-founder of geek-humor site eSarcasm. You can find him on both Facebook and Twitter.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags internetGooglesearch enginessearchimages

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

JR Raphael

PC World (US online)
Show Comments



Sansai 6-Outlet Power Board + 4-Port USB Charging Station

Learn more >



Back To Business Guide

Click for more ›

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?