New Verizon COO oversaw three years of surging wireless growth

Verizon is grooming McAdam to eventually take over as CEO when current Verizon CEO Ivan Seidenberg retires from the company.

Newly promoted Verizon COO Lowell McAdam had a short but productive tenure as head of Verizon's wireless business, which has added 25.5 million subscribers since 2007. Looking forward, Verizon is grooming McAdam to eventually take over as CEO when current Verizon CEO Ivan Seidenberg retires from the company.

Verizon's LTE roadmap for 2010 and beyond

McAdam served as Verizon Wireless COO since 2007 before taking over as CEO in January 2007, and he oversaw a three-year period of very strong growth buoyed by Verizon's 2008 merger with wireless carrier Alltel that netted Verizon roughly 14 million additional subscribers. By the end of 2009 Verizon reported having 91.2 million wireless subscribers an increase of around 39 per cent from the 65.7 million wireless subscribers that it had at the end of 2007.

The Alltel acquisition was a key move that helped Verizon leapfrog AT&T and become the carrier with the most wireless subscribers in the United States. At the end of the second quarter of 2010, Verizon had 92 million wireless subscribers, just edging out the 90 million wireless subscribers reported by AT&T at the end of 2Q 2010.

In addition to overseeing the Alltel merger, McAdam was also at the helm when Verizon successfully bid for a 22MHz chunk of spectrum on the 700MHz band, dubbed the "C Block" by the Federal Communications Commission, which the company is now using for its 4G LTE network. The company bid around $4.7 billion total for the rights to acquire its C-Block licenses, bidding $1.6 billion for the Mississippi Valley C-Block license and $1.1 billion for the C-Block license in the Great Lakes region. The 22MHz chunk of spectrum garnered significant attention last year when the FCC placed open-access rules on it mandating that future licensees would be prohibited from blocking or slowing Internet traffic from competing carriers using the network.

Verizon is on track to become the first wireless carrier in the United States offer 4G LTE services in the United States, and it plans to have its LTE network up and running in between 25 to 30 U.S. markets by the end of the year. Sprint is the only major wireless carrier in the United States to offer 4G wireless data services, as its WiMAX network will be available in every major U.S. market by the end of the year.

In its official announcement Monday, Verizon said that McAdam's promotion was "an important step in the succession process for when Seidenberg retires from the company." Seidenberg has been the CEO of Verizon ever since its official formation in the wake of the Bell Atlantic-GTE merger in 2000.

Read more about anti-malware in Network World's Anti-malware section.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags business issueswirelessNetworkingWiMaxcorporate issuespersonnelat&tVerizon WirelessWiMAX & LTEAlltelVerizon COO Lowell McAdam

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Brad Reed

Network World
Show Comments

Essentials

Mobile

Exec

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?