Sony eReaders to hit Australia this month

A key problem for local retailers remains getting better availability of eBooks for the devices

After some time hinting it would do so, Japanese electronics giant Sony has finally committed to bringing several of its eReader line-up to Australia, partnering with giant retail chain Borders to do so.

Sony's 5″ Pocket Edition Reader and its 6″ Touch Edition will both come to Australia in "early September", the company announced today. Both devices feature 16 level grayscale e-ink screen and 2GB of internal memory, are Mac and PC compatible and support a number of file formats.

The Pocket Edition will go for a recommended retail price of $229, while the larger Touch Edition - which has additional features, such as an audio player and the ability to take a SD/MS card for additional storage - will cost $299.

Sony's Australian chief Carl Rose claimed digital reading had hit a tipping point globally.

"The digital reading revolution has come to Australia and will change the landscape of our local reading industry,” he said. “We’re anticipating strong consumer demand for eBooks and look forward to launching our Reader devices, which are lightweight, portable and provide a comfortable reflective display for the most natural reading experience."

The statement said that Sony’s devices have been set up to provide "simple navigation" to the online bookstores of REDGroup Retail, which owns the Borders and Angus & Robertson brands locally. The news comes as there has been an influx of eReaders into the Australian market over the past year.

Local retailer Kogan Technologies launched its own device over the past several months, coming after REDGroup Retail brought the Kobo eReader into Australia to widespread interest. Amazon also ships the Kindle locally, and smaller players like Laser also have a presence.

A key problem for local retailers remains getting better availability of eBooks for the devices. REDGroup Retail has vowed to push hard to break through the tricky licensing agreements required to make the content available in digital formats.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags ereadersebooksony

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Renai LeMay

Good Gear Guide
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?