Google launches Commerce Search in Australia

Online shopping search on offer for buyers and sellers

Google today announced the launch of its retail-friendly Commerce Search in Australia. The company says it will help Australian shoppers find products and help online retailers push their wares.

Will Easton, head of retail, technology and consumer products at Google Australia, wrote in a blog entry that Commerce Search would simplify online shopping.

"Commerce Search can improve the performance of sites with e-commerce checkout options, and those that simply allow people to browse and compare, all in a very cost effective way," he said. "We hope that making our infrastructure, skills and experience available will help boost Australia's important retail sector, making it even easier for Aussies to find what they're looking for and shop online, and leaving retailers free to focus on what they do best — retailing."

The pricing model for Google Commerce Search for retailers is based on the number of products and the number of search queries entered on a particular site each year, and starts at $25,000 per year.

Australia is the third country to have a local version of Commerce Search, following its launch in the US and UK late last year.

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