MobileMe may find its niche in small business

Apple's suite of cloud-based tools has a business-friendly feel.

MobileMe has always seemed like a hard sell in the consumer market. For UD$99 a year, Apple's suite of Web-based services delivers...<drum roll>...e-mail! A calendar! Online apps and storage! Yep, stuff you can get for free elsewhere.

True, Apple being Apple, MobileMe is thoughtfully designed and easy to use. And the newly upgraded version of MobileMe Mail offers faster performance, better security, and rules to automatically organize incoming mail. But a hundred bucks a year is a lot for Web apps, even for Apple devotees willing to pay a premium for a superior computing experience.

MobileMe, despite its consumerish bent, may find greater success in the small business market. Two features stand out as particularly pro-business: Find My iPhone and Remote Wipe. Both are security tools that can help small businesses with iPhone-toting employees keep their trade secrets safe from competitors, criminals, and other prying eyes.

Seek or Destroy

MobileMe subscribers can use Find My iPhone to locate (surprise!) a lost iPhone. If your phone is missing, you can log into your MobileMe account at Me.com and select the "Find My iPhone" option. Provided the handset is connected to an Edge or 3G network, a blue circle on a MobileMe map shows your iPhone's estimated location. (The smaller the circle, the more precise the estimate.) The service also displays a message and plays a sound on your iPhone, even if the screen is locked and the phone is in silent mode.

If Find My iPhone doesn't work, there's always Remote Wipe, which permanently erases all information on your phone. After you trigger the wipe, a confirmation e-mail assures you that the data deletion has begun. Your iPhone is restored to factory default settings; your personal data is erased. And since iTunes backs up your iPhone, you can restore your data (should you find your iPhone), by connecting the device to your computer to restore the most recent backup.

For $100 a year, MobileMe could prove an affordable security tool for small business owners. And in addition to Find My iPhone and Remote Wipe, the service's push tools--specifically, its capability to route your latest email, contact, and calendar information to your iPhone, Mac, and PC with no docking required--may appeal to businesses with remote workers.

Contact Jeff Bertolucci via Twitter http://twitter.com/jbertolucci ) or at jbertolucci.blogspot.com.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags small businessAppleSMBsmobileme

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Jeff Bertolucci

PC World (US online)
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?