Microsoft gets set to spin Windows 7

The potpourri of planned promo activities includes launch parties far and wide on the Oct. 22 ship date and afterward

With the countdown now on for the official shipment of Windows 7 next Thursday, Microsoft and friends have been cranking up the proverbial hype machine, but not without a few clinks and clanks along the way.

The potpourri of planned promo activities includes launch parties far and wide on the Oct. 22 ship date and afterward; the release of new Window 7 PCs, including Nokia's new netbook on the same date; Microsoft's sponsorship of a "Family Guy" extravaganza to be aired on Fox TV on Nov. 8; and an apparently related 12-week college tour with Fox.

In case you haven't heard about it yet, the main fest is set for Oct. 22 in New York City. So far, Microsoft's been somewhat secretive about specifics, listing only the time, location, and anticipated appearance of CEO Steve Ballmer on the coveted invitations.

But if you can't make it to the New York event, don't worry. There are alternatives. Microsoft pals -- outfitted by the company with Windows 7 "party packs" -- will be hosting their own launch parties at sites around the world on Oct. 22 and afterward, complete with drawings and giveaways.

By and large, Windows 7 is getting much better reviews than Vista, its ill-fated predecessor. Already, though, a few flies are showing up in the Win7 promotional ointment. Some of those who've previewed the "Family Guy" show aren't exactly impressed, to put it mildly.

Meanwhile, some of those tapped by Microsoft to host their own launch parties have been attempting to auction off their "party packs" on eBay. Times must be tough, indeed.

According to CNET, Microsoft has teamed up with eBay to squelch the auctions. Meanwhile, Web site Neowin reports that at least one lucky guy has managed to get Microsoft's permission to sell off the promo party packs to the highest bidder.

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection

Tags MicrosoftWindows 7

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Jacqueline Emigh

PC World (US online)
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?