The day the blogging stopped

As campaigning begins in the Japanese election, blogs and Twitter fall silent

On Tuesday, 1,370 Japanese stopped blogging and Twittering. There's perhaps nothing unusual about that; after all, hundreds give up social media efforts every day. But for these people the halt to their online activities has been brought on by the law.

No, they haven't done anything wrong. But they are candidates in Japan's upcoming national election, and with the official 12-day campaigning window now underway, online communication is off-limits.

It's the result of a 59-year-old election law that has failed to keep up with the times. In an era when politicians are turning to the Internet to interact with potential voters and mobilize a support base -- something demonstrated so vividly by U.S. President Obama in his election campaign -- Japanese politicians are restricted to stump speeches, leaflets and posters, and even those are regulated too.

"Today is the beginning of campaigning. I must end Twitter today, I feel it's unreasonable," wrote Seiji Ohsaka, a lawmaker from the northern island of Hokkaido, to his 6,361 followers on Twitter.

The Public Offices Election Law doesn't specifically ban use of the Internet, but it does place restrictions on the use of literature and images in campaigning, and that has been interpreted by all to include the Internet.

The result is that during election campaigns in Japan, the airwaves are not filled with political commercials and streets are not covered in posters. Election billboards, with a space allotted to each candidate for an 83cm-by-58cm poster, are erected throughout cities, and candidates are allowed to distribute only a limited number of posters. Leaflets must be counted and numbered.

Candidates get a brief slot on public television, usually in the early or late-night hours when few are watching, to make their pitch. The rest of the time it's down to campaigning in neighborhoods, walking through the streets and making speeches outside railway stations.

It's all designed, the law's defenders say, to stop the candidate with the deepest pockets from dominating the race.

But the law has an increasing number of critics, and not just Twittering politicians. Voter turnout among the young is poor and some believe it's because the old-fashioned way of campaigning has failed to energize a population that is surrounded by digital media from the day they are born.

"The Internet must be made available for election campaigns as soon as possible," the Asahi Shimbun, Japan's second-largest newspaper, wrote in a recent [[xref:http://www.asahi.com/english/Herald-asahi/TKY200906230060.html|editorial|asahi.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?