Blu-ray Disc content market almost tripled in US in 2008

Sales and rentals of Blu-ray Disc content almost tripled in 2008 despite an overall downturn in the U.S. home entertainment market, said an industry group.

Sales and rentals of Blu-ray Disc content almost tripled in 2008 despite an overall downturn in the U.S. home entertainment market, an industry association reported at last week's Consumer Electronics Show.

The entire Blu-ray Disc market in the U.S. was worth US$750 million last year, up from $270 million in 2007, according to the Digital Entertainment Group (DEG). The overall U.S. consumer home entertainment rental and sell-through market fell 5 percent in value to $22.4 billion, the DEG said. Based on these figures Blu-ray Disc accounted for just over 3 percent of the market in 2008.

The Hollywood-based DEG is made up of many of the major optical disc player makers, retail outlets, movie studios and other content providers.

During the year Blu-ray Disc software shipments in the U.S. and Canada hit 63 million discs, up from 18 million in 2007 and a little over 1 million in 2006. To date 82 million Blu-ray Discs have been shipped in North America.

Blu-ray Disc player sales, including Sony's Blu-ray-based PlayStation 3, hit almost 10 million units of which 3 million were sold in the fourth quarter alone, said the DEG.

Sales of Blu-ray Disc hardware and software got off to a slow start due to a format battle with the Toshiba-backed HD DVD but that was settled early in 2008 setting the market up for considerable expansion last year. The end of analog TV broadcasting in most of the U.S. this February is providing additional incentive for people to go out and purchase high-definition televisions and that in turn should help Blu-ray Disc sales. Around 40 million U.S. households are estimated to have HDTV sets.

The 10-year old DVD format remains king.

Around 25 million DVD players were sold in 2008, said the DEG, taking penetration to 92 million U.S. households. But sales are cooling. The fourth quarter of 2008 was the first time since 2001 that sales have been under 10 million units.

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Tags blu-ray

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Martyn Williams

IDG News Service
Show Comments

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Azadeh Williams

HP OfficeJet Pro 8730

A smarter way to print for busy small business owners, combining speedy printing with scanning and copying, making it easier to produce high quality documents and images at a touch of a button.

Andrew Grant

HP OfficeJet Pro 8730

I've had a multifunction printer in the office going on 10 years now. It was a neat bit of kit back in the day -- print, copy, scan, fax -- when printing over WiFi felt a bit like magic. It’s seen better days though and an upgrade’s well overdue. This HP OfficeJet Pro 8730 looks like it ticks all the same boxes: print, copy, scan, and fax. (Really? Does anyone fax anything any more? I guess it's good to know the facility’s there, just in case.) Printing over WiFi is more-or- less standard these days.

Ed Dawson

HP OfficeJet Pro 8730

As a freelance writer who is always on the go, I like my technology to be both efficient and effective so I can do my job well. The HP OfficeJet Pro 8730 Inkjet Printer ticks all the boxes in terms of form factor, performance and user interface.

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?