Media releases are provided as is by companies and have not been edited or checked for accuracy. Any queries should be directed to the company itself.

Fujitsu PC targets Today's Young Adults with the release of the L series

  • 14 October, 2008 13:40

<p><em>Because Generation Y-ers expect only the best for themselves and believe that
peer perception is a healthy part of their increasingly outward lifestyle, Fujitsu
introduces its brand new product line – the trendy L Series notebooks -
with individualistic distinction as its hallmark. The new Fujitsu L1010 is a sleek,
fashionable machine with Fujitsu’s signature infinity logo tastefully etched
onto its aesthetically cover - a pledge of Fujitsu’s confidence in meeting
the needs of a generation that is self-assured, independent, optimistic and goal-oriented.</em><br/>
<strong>Sydney, Australia</strong> – <strong>October 14, 2008</strong> —
Fujitsu PC Australia proudly introduces the Fujitsu L1010, the first notebook
of its latest L Series targeted at today’s tech-savvy, discerning young
adults who know exactly what they want with computing solutions. The L in this
series represents life with style, demonstrating that Fujitsu understands how
students and young working executives are less likely to respond to traditional
conformist pressures and will instead gravitate towards laptops that reflect their
personal style. Apart from being a winner in the looks department, this versatile
notebook promises to meet the technological needs of a whole generation even as
it caters to individual mindsets of the progressive.<br/>
Mr. Ivan Chan, Country Director, Fujitsu PC Australia says, “We take pride
in understanding what our customers want. With the Fujitsu L1010, Generation Y-ers
can now express themselves freely with the 5 exciting colours available. In addition,
Fujitsu has thoughtfully designed special colour schemes and combinations for
the L1010, as well as offer special wallpaper designs to uniquely meet the desires
of today’s mobile youth by being external expressions of their individual
personalities. It’s all about fashion that fits you.”<br/>
Being somebody who defies the norm and doesn’t fit into predictable parameters,
young adults are their own person. So how does someone who is usually upbeat and
savvy but sometimes contradictory and capricious pick a notebook? Simple, get
one that beats to your own drum; get the Fujitsu L1010. With a range of colours
and a fashionably glossy design, the next generation will be certain to find one
that will sit well with their individual tastes and be that notebook you’re
perfectly at home with. Take the lovely white-pink gold model for example; this
exquisite marriage of simple and elegant colours - a pink gold base and battery
tastefully complementing its white keyboard - exemplifies how contradictory natures
not unlike your own can strikingly co-exist for greater overall effect. Take your
pick and express yourself boldly – the L1010 is available in a unique combination
of White and Pink Gold, Black, Turqoise Blue, Pink and Purple!<br/>
As pleasing as it is on its own, the Fujitsu L1010 can easily add to the sartorial
ensemble as a fashion accessory to match their personal sense of style. All the
same, since the L1010’s polished shine is an outward reflection of personality
that comes with technological substance. To that end, Fujitsu has ensured that
this pretty product packs processing punch to meet everyday computing needs with
the latest Intel® Centrino® 2 processor Technology with Intel® Core™2
Duo processor, Intel® PM45/GM45 Express Chipset as well as an Intel® WiFi
Link 5300AGN (3x3) network connection for optimum connectivity.<br/>
Adding character to its design, the Fujitsu L1010 has a unique hinge design such
that no obvious hinge joints are revealed when its cover is closed. And, it also
deserves extra ergonomic-friendly points for helping to make life simple. This
laptop has rounded edges on the sides for a better grip - making it comfortable
to hold and carry around. What’s more, there’s a conveniently-located
panel of illuminated sensitive-touch buttons to easily call up applications by
merely pressing the sensor button slightly.<br/>
In recognition of Gen Y-ers’ desire to be constantly connected, the Fujitsu
L1010 comes with a quick launch camera button to let you stay in touch with its
built-in 1.3 Mega Pixel camera and Built-in microphone as you Skype or MSN your
time away during boring slots between lectures. The L1010 also features seamless
speakers ever so important for the sounds of today’s generation.<br/>
With colour schemes and combinations inspired by the sights and sounds around
us, the Fujitsu L1010 is a window into the owner’s soul and tells you as
much about the person. Of course, peering into someone else’s life story,
you’ll be glancing at the Fujitsu L1010’s SuperFine quality 14.1”
WXGA LCD widescreen (1280 x 800 pixels) to offer optimal brightness and outstanding
picture clarity for even better movie enjoyment.<br/>
Despite wanting to express individuality, Gen Y-ers want some common ground especially
technically, so the Fujitsu L1010 comes with all the trimmings to indulge your
passion for gaming, Internet surfing, etc.<br/>
Speaking of gaming, the Fujitsu L1010 is specially designed to pander to this
generation’s fondness for gaming. Equipped with a NVIDIA GeForce 9300M GS,
256MB VRAM, and a 14.1” LCD wide screen for superior quality, gamers can
expect a perfect gaming experience without any motion lag. Besides hitting high
scores in their games, Gen Y-ers can also score equally high on the cool factor
as this fine-looking laptop makes any user look like a poised gaming guru.<br/>
For those who prefer to game on a comparatively bigger screen, the Fujitsu L1010’s
HDMI output facility allows transmission of High Definition videos to an HDMI
equipped TV. In addition, the L1010 believes in saving the earth with its new
ECO button to further conserve energy – it will bring you directly to the
power saving utility for efficient power consumption and substantially extend
battery life. Also, the LED Status Indicator is conveniently positioned such that
it is visible whether the notebook is open or closed. And each time you switch
on your notebook, the power button is beautifully illuminated to enhance your
experience with this stylish companion!<br/>
For protecting those really private files, the Fujitsu L1010 provides safety measures
for your data without having to memorise all those long passwords. Instead, everything
will be available with a swipe of your pre-registered fingerprint on Fujitsu’s
characteristic Fingerprint Sensor feature. This means you will have instant access
to all personal encrypted data with one single touch, letting you say goodbye
to your long log-in, Internet Banking and email passwords. And for added security,
the L1010 comes with a BIOS Lock, Hard Disk Lock and an Anti-Theft Lock Slot so
you can be sure your confidential data remains private.<br/>
Fujitsu remains firmly committed to the promotion of a cleaner environment and
complies with the European Union’s Restriction of Hazardous Substances directive
(RoHS) across its entire range of products. In addition, Fujitsu has established
a set of commitments that goes beyond RoHS requirements, thus allowing it to stay
keenly focused on its customers’ health and well-being as well as to embrace
a healthier environment for all. By adopting a green factory concept and being
committed to the cause of energy-efficient computing, Fujitsu also fights to sustain
the Earth as a sponsor and a member of the Climate Savers Computing Initiative.<br/>
<strong>Product Summary<br/>
</strong>Vendor: Fujitsu PC Australia<br/>
Model: LifeBook L1010<br/>
Recommended Retail Price: from A$1349<br/>
Website: <a href="#"><br/>
</a>Customer Care Hotline: 1800 288 283<br/>
Warranty: 2 year National Wide Pick Up and Return warranty. Parts and labour inclusive.<br/>
Distributors: Bluechip Infotech and Multimedia Technology<br/>
Full specifications and product footnotes attached
Fujitsu PC Asia Pacific is the Asia Pacific Regional Headquarters for PC business
of Fujitsu Limited, Japan. Its responsibilities include the marketing and sales
of a wide range of personal computers for the corporate and end-user markets
in the Asia Pacific.<br/>
Fujitsu PC Asia Pacific pledges “Built-in Confidence” for every
product under its brand name to reassure users of product and service excellence.
From high performance components to stringent quality control and professional
after-sales service, Fujitsu stands for reliability and satisfaction.<br/>
Fujitsu is a leading provider of IT-based business solutions for the global
marketplace. With approximately 160,000 employees supporting customers in 70
countries, Fujitsu combines a worldwide corps of systems and services experts
with highly reliable computing and communications products and advanced microelectronics
to deliver added value to customers. Headquartered in Tokyo, Fujitsu Limited
(TSE:6702) reported consolidated revenues of 5.3 trillion yen (US$53 billion)
for the fiscal year ended March 31, 2008. For more information, please see:
<a href="#"></a><br/>
<strong>PR CONTACT</strong><br/>
Renato Catalan<br/>
Gap Marketing and Management Pty Ltd<br/>
Website: <a href="#"></a><br/></p>

Most Popular

Most Popular Reviews

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Latest Articles


PCW Evaluation Team

Cate Bacon

Aruba Instant On AP11D

The strength of the Aruba Instant On AP11D is that the design and feature set support the modern, flexible, and mobile way of working.

Dr Prabigya Shiwakoti

Aruba Instant On AP11D

Aruba backs the AP11D up with a two-year warranty and 24/7 phone support.

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers


This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang


It really doesn’t get more “gaming laptop” than this.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?