Optus confirms Wireless Fusion dumped, Telstra attacks

OWF sales suspended, existing customers will continue to be supported.

Optus has confirmed that as of September 10 it had cut the sale of its Optus Wireless Fusion (OWF) product.

Optus launched OWF in August as a combined home phone and broadband service over its 3G network, touting it as an alternative for customers who could not access its Fusion product in areas previously dominated by Telstra.

An Optus spokesperson said the company made the decision to suspend sales of OWF to “ensure we deliver an optimum experience to our customers”, but the company has not publicly revealed why the product was pulled.

The spokesperson said existing OWF customers will “continue to be supported by Optus and experience no disruption to their service”. Optus Wireless Broadband and Optus Wireless Telephony products have not been affected.

Telstra wasted little time drumming up a public relations coup against Optus, saying its decision to suspend OWF is an “effective admission that it could not deliver what it promised customers across Australia”, tying the cancellation to the National Broadband Network debate.

Telstra’s director of policy and communications, David Quilty, accused Optus of pretending the fault lay in the popularity of its offerings, but in reality the cancellation of OWF points to an under-engineered and/or an under-invested network that “apparently cannot cope with demand”.

“Imagine entrusting the National Broadband Network to SingTel Optus and its monopolist Terria outfit, only to have the admission a few weeks later that it was barely capable of dial-up speeds as was reportedly the case with Fusion,” Quilty said.

Optus issued its own statement in response to the attack, suggesting Telstra look after its own backyard.

“Shame on Telstra. On a day when Telstra should be explaining why it’s sacking people, Telstra’s communicators are wasting time issuing shrill media releases," an Optus spokesperson said.

"Optus is investing more than $800 million to upgrade and grow our mobile network. We care about our customers and suspended sales of Wireless Fusion to ensure we give an optimum experience to those using the product.”

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Optus 3G

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Andrew Hendry

Computerworld
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Tom Pope

Dynabook Portégé X30L-G

Ultimately this laptop has achieved everything I would hope for in a laptop for work, while fitting that into a form factor and weight that is remarkable.

Tom Sellers

MSI P65

This smart laptop was enjoyable to use and great to work on – creating content was super simple.

Lolita Wang

MSI GT76

It really doesn’t get more “gaming laptop” than this.

Jack Jeffries

MSI GS75

As the Maserati or BMW of laptops, it would fit perfectly in the hands of a professional needing firepower under the hood, sophistication and class on the surface, and gaming prowess (sports mode if you will) in between.

Taylor Carr

MSI PS63

The MSI PS63 is an amazing laptop and I would definitely consider buying one in the future.

Christopher Low

Brother RJ-4230B

This small mobile printer is exactly what I need for invoicing and other jobs such as sending fellow tradesman details or step-by-step instructions that I can easily print off from my phone or the Web.

Featured Content

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?