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Award-winning Fonality trixbox makes ANZ debut

  • 23 January, 2008 10:08

<p>Sydney – January 23, 2008 – Insightful Solutions Pty Ltd today announced the availability in Australia and New Zealand of trixbox Pro, the award winning enterprise-grade IP phone system specifically designed for SMBs, and scalable from five to 500 branch extensions.</p>
<p>trixbox Pro has been named as winner of the Internet Telephony Product of the Year Award for 2007. It is the third successive year that its creator, Fonality Inc., has won this award.</p>
<p>Fonality is a leading US open source telephony company, which acquired Insightful Solutions in November 2007.</p>
<p>Insightful Solutions CEO Marc Englaro says: “trixbox Pro is an affordable, highly functional and scalable software-based IP PABX system that delivers enterprise-class features at small business prices. These features include auto-attendant, unified messaging between voicemail and email, in-house conference rooms, branch locations, home workers and presence management.</p>
<p>“In addition to traditional PSTN dialing and PBX features, trixbox Pro includes an embedded corporate chat server, advanced call centre features and the ability to integrate with Microsoft Outlook, and SugarCRM.”</p>
<p>As a turnkey solution, Insightful builds and supplies a fully configured PABX system with the handsets and features that best meet individual customer needs.</p>
<p>trixbox® Pro is built on a unique patent-pending architecture, with the reliability of premise, but the flexibility of hosted, therefore 'hybrid-hosted'. Like a hosted solution, users get free inter-office calling, easy telecommuters, anywhere management, and monitoring. But, like a premise solution, they also get rock-solid PSTN connectivity, advanced premise-style features, and complete call privacy.</p>
<p>The trixbox Pro core is a highly stabilised version of Asterisk®. Lab testing shows a 600 per cent performance improvement for busy systems with high task concurrency. Some 40,000 lines of original code provide a stable, feature-rich and user-friendly telephony platform.</p>
<p>Commercially proven since 2004 with thousands of installations, and over 120 million phone calls to date. The software has received unparalleled industry recognition.</p>
<p>The trixbox Pro product is available immediately in Australia and New Zealand. Pricing starts at $A1,685 + $7.05 p/month ex GST.</p>
<p>A complete list of features and more information is available at</p>
<p>About Insightful Solutions</p>
<p>In November 2007, Insightful Solutions merged with Fonality Inc., a leading provider of IP PABX systems based in Los Angeles, California. The combination of Insightful's CRM expertise and Fonality's award winning telephony suite, offers SMB's an affordable solution that unifies their communication systems and helps to grow their business in two complementary areas. Insightful’s commitment is to continually raise the bar for SMBs’ expectations of both telephony and CRM.</p>
<p>Insightful Solutions was formed by Rick Bushell and Marc Englaro in 2005 shortly after the first release of the SugarCRM product. Both Rick and Marc recognised that SugarCRM provided capabilities previously only available in the most expensive CRM systems. These capabilities, coupled with the flexibility of deployment and competitive pricing structure provided an obvious winning combination.</p>
<p>Both founders recognised an opportunity to assist companies reap the benefits of the open-source software model by providing the confidence of an experienced, professional and commercially-focused support organisation. Since establishing Insightful, the organisation has grown to service over 150 clients in 13 countries. Insightful is certified by SugarCRM Inc. as both a Recognised Developer and Gold Partner for all editions of the SugarCRM product.</p>
<p>About Fonality</p>
<p>Fonality,, is a leader in unified communications and contact center solutions for small and medium-sized businesses. Used by over 6,500 companies and 60,000 end users in 97 countries, Fonality's award winning IP-PBX VoIP phone systems have connected more than 155,000,000 mission critical phone calls. The PBXtra and trixbox Pro product lines are based on Fonality's patent-pending Anywhere Management® hybrid-hosted architecture, plus an improved version of the popular open source Asterisk code base that has been modified to add reliability, stability and enterprise-class features and delivers the advanced capabilities of an enterprise-class phone system for 40 to 80 percent less than traditional offerings. Fonality's fully free and open source telephony platform, trixbox CE ( is home to one of the world's largest and fastest growing communities of users of Asterisk-based software, with over 150,000 live deployments and 65,000 new downloads each month. FonalityCRM provides contact center communications and sales force automation solutions to small and medium-sized businesses. Fonality headquarters are in Los Angeles, and the company has offices in the UK, Brazil and Australia.</p>
<p>Fonality, PBXtra, HUD, trixbox and trixNet are registered trademarks of Fonality. Asterisk is a registered trademark of Digium, Inc. Fonality, trixbox, PBXtra and trixNet are not affiliated with, nor endorsed by, Digium Inc. Other trademarks are the property of their respective holders.</p>
<p>For more information</p>
<p>Marc Englaro, CEO Insightful Solutions
61-2-9460 4533 or 61-418 763 945</p>
<p>David Frost, PR Deadlines Pty Ltd
61-2-4341 5021 or 61-408 408 210</p>

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