Google revs up security play

Search giant lays plans to extend Postini security service into a multifaceted filtering system built to lock down business data and help manage compliance requirements

Hooking the enterprise on hosted security

Chief among the obstacles Google faces in making a security services push deep into the enterprise is the fact that many larger organizations are reluctant to buy into the hosted security model. Petry, however, remains undeterred, citing Circuit City, Merrill Lynch, Mitsubishi Motors, and the National Hockey League as examples of existing Postini customers. And with major security vendors such as Symantec making SaaS plays, the security services model shows signs of catching on.

From building additional compliance policy enforcement and DLP (data leakage prevention) services to creating new malware detection and e-discovery tools, Google is examining a wide range of opportunities to leverage its place in the IT stack into a more comprehensive security offering, Petry said.

"We'll start with some of the simpler things and move into some of the more complex areas," Petry said. "We feel that security has to be an anchor tenant of the entire Google applications infrastructure; what Google has today is a framework for creating a lot of new tools down the road."

Blending security tools into Google Apps is another priority for the search giant, as providing self-defense capabilities in those services will be essential to convincing larger businesses that the hosted applications model is industrial-strength, said Rajen Sheth, senior product manager at Google.

"Security remains one of the biggest issues for getting people more confident about putting more of their data outside the firewall," Sheth said. "Having policy-based services in place for protecting all different types of data -- as with the engine that came to Google from Postini -- will be critical to the success of Google Apps."

Deep pockets, worthwhile possibilities

Industry watchers agree that Google has the potential to successfully spin its existing security holdings into worthwhile security services.

Enterprise Strategy Group analyst Brian Babineau underscored the strength of technology brought on board in the Postini and GreenBorder acquisitions as key to Google's security push.

Marrying message filtering and archiving to Enterprise Gmail, along with the introduction of DLP tools, indicate the direction Google is likely to take, Babineau said.

Here, the vast financial and development resources at Google's disposal will prove advantageous, the analyst added.

"It's hard to ignore the resources that they have to use on any technology investment. Postini had a good customer base, and by adding that delivery mechanism, you can certainly envision some interesting things they can do around Enterprise Gmail and Google Apps," Babineau said.

"Something like archiving for compliance or governance purposes makes a lot of sense, especially in the messaging arena," Babineau said. "There will be some financial services and health care companies looking for service providers who can handle a lot of this work, and those that would consider using services like this will probably find it attractive to have a one-stop shop when they can find one."

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Matt Hines

Show Comments

Cool Tech

SanDisk MicroSDXC™ for Nintendo® Switch™

Learn more >

Breitling Superocean Heritage Chronographe 44

Learn more >

Toys for Boys

Family Friendly

Panasonic 4K UHD Blu-Ray Player and Full HD Recorder with Netflix - UBT1GL-K

Learn more >

Stocking Stuffer

Razer DeathAdder Expert Ergonomic Gaming Mouse

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest Articles


PCW Evaluation Team

Walid Mikhael

Brother QL-820NWB Professional Label Printer

It’s easy to set up, it’s compact and quiet when printing and to top if off, the print quality is excellent. This is hands down the best printer I’ve used for printing labels.

Ben Ramsden

Sharp PN-40TC1 Huddle Board

Brainstorming, innovation, problem solving, and negotiation have all become much more productive and valuable if people can easily collaborate in real time with minimal friction.

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?