Cartoon characters to get Internet portal

Warner Bros. to launch T-Works portal for Looney Tunes, Hanna-Barbera cartoon characters

Warner Bros. Entertainment, a unit of Time Warner, will launch a new, interactive Internet portal for Bugs Bunny and his friends.

Dubbed T-Works, or Toon Works, the site will make characters from all Warner Bros. units, including Looney Tunes, Hanna-Barbera and DC Comics, accessible to young and old alike, according to a statement. It's the first time all the key characters from Warner Bros., like Bugs, Daffy Duck, the Flintstones, Scooby-Doo, Speedy Gonzales, the fastest mouse in all Mexico, and even Batman, will be together on single site, the company said.

Free to consumers, the ad-supported site will allow users to watch classic cartoons as well as original animation created just for the site. They will also be able to create avatars, or online identities, based on their favorite cartoon characters and use them to explore virtual worlds. Users can customize their avatars either on the T-Works site or on other social networking Web sites such as MySpace.com and Facebook, and they can also play online games based on their animated characters, according to the statement.

"T-Works fits perfectly with our overall digital strategy of creating original content online, as well as developing compelling consumer destinations," said Bruce Rosenblum, president of Warner Bros. Television Group, in the statement. "T-Works will not only provide a great collaborative opportunity for projects that bridge a number of divisions at the company, but it will also be an invaluable resource in developing and incubating properties that may transcend their online roots and live in other media."

T-Works will also includes a video mashup maker that lets users create and share their own cartoon remixes; a reward system that allows users to earn points for participating in activities within the virtual worlds and throughout the site -- users can redeem the points for online or off-line rewards; and a place where children and their parents can engage in age-appropriate activities, according to the statement. The site will also include security features such as monitors, filters, and parental notification and controls.

The site will launch in the coming months.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Linda Rosencrance

Computerworld
Show Comments

Brand Post

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Luke Hill

MSI GT75 TITAN

I need power and lots of it. As a Front End Web developer anything less just won’t cut it which is why the MSI GT75 is an outstanding laptop for me. It’s a sleek and futuristic looking, high quality, beast that has a touch of sci-fi flare about it.

Emily Tyson

MSI GE63 Raider

If you’re looking to invest in your next work horse laptop for work or home use, you can’t go wrong with the MSI GE63.

Laura Johnston

MSI GS65 Stealth Thin

If you can afford the price tag, it is well worth the money. It out performs any other laptop I have tried for gaming, and the transportable design and incredible display also make it ideal for work.

Andrew Teoh

Brother MFC-L9570CDW Multifunction Printer

Touch screen visibility and operation was great and easy to navigate. Each menu and sub-menu was in an understandable order and category

Louise Coady

Brother MFC-L9570CDW Multifunction Printer

The printer was convenient, produced clear and vibrant images and was very easy to use

Edwina Hargreaves

WD My Cloud Home

I would recommend this device for families and small businesses who want one safe place to store all their important digital content and a way to easily share it with friends, family, business partners, or customers.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?