Telstra sunsets high-hoped i-mode

Proprietary access technology gives way to open standards

Telstra has announced it will cease offering i-mode mobile services on December 10 this year in an effort to push more subscribers to its Next G network.

First announced three years ago, Telstra had high hopes for i-mode, and committed an equally high $15 million on integrating it with existing systems, in addition to paying "several million dollars" upfront to Japanese telco NTT DoCoMo which developed the technology.

Consumers were forced to purchase an i-mode compatible phone in order to receive the content, which included e-mail and Internet news, including those provided by IDG Communications.

In the announcement posted on its Web site, Telstra is assuring existing subscribers they will still be able to use their mobile phone for voice calls and text messages but i-mode data services will not be able to access additional content.

"Existing monthly subscriptions to i-mode content, like ring tone subscriptions, will not renew and your monthly fee will no longer be charged," according to Telstra. "No new content subscriptions will be available after 10 November 2007."

Customers using pre-paid credits can spend remaining credits on voice and text services but cannot buy i-mode content.

Telstra recommends existing i-mode subscribers on a fixed-term contract that is due to end before December 10 to wait until the end of the contract and then "upgrade" to the Next G network.

Pre-paid customers can also get pre-paid Next G devices.

"Many of the benefits of i-mode have been built into our BigPond mobile services, available on the Next G network," according to Telstra. "Access services like video calling, Foxtel by mobile, music and lots more ring tones and wallpapers."

Join the newsletter!

Error: Please check your email address.
Rocket to Success - Your 10 Tips for Smarter ERP System Selection
Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Rodney Gedda

Computerworld
Show Comments

Most Popular Reviews

Latest Articles

Resources

PCW Evaluation Team

Sarah Ieroianni

Brother QL-820NWB Professional Label Printer

The print quality also does not disappoint, it’s clear, bold, doesn’t smudge and the text is perfectly sized.

Ratchada Dunn

Sharp PN-40TC1 Huddle Board

The Huddle Board’s built in program; Sharp Touch Viewing software allows us to easily manipulate and edit our documents (jpegs and PDFs) all at the same time on the dashboard.

George Khoury

Sharp PN-40TC1 Huddle Board

The biggest perks for me would be that it comes with easy to use and comprehensive programs that make the collaboration process a whole lot more intuitive and organic

David Coyle

Brother PocketJet PJ-773 A4 Portable Thermal Printer

I rate the printer as a 5 out of 5 stars as it has been able to fit seamlessly into my busy and mobile lifestyle.

Kurt Hegetschweiler

Brother PocketJet PJ-773 A4 Portable Thermal Printer

It’s perfect for mobile workers. Just take it out — it’s small enough to sit anywhere — turn it on, load a sheet of paper, and start printing.

Matthew Stivala

HP OfficeJet 250 Mobile Printer

The HP OfficeJet 250 Mobile Printer is a great device that fits perfectly into my fast paced and mobile lifestyle. My first impression of the printer itself was how incredibly compact and sleek the device was.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?