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NZ Businesses Can Clean Up Their Act With QAS QuickAddress Batch

  • 25 July, 2007 12:06

<p>Auckland, New Zealand - 25 July 2007 – QAS, an Experian® company, one of Australia’s leading address management specialists, today announced the launch of NZ QuickAddress Batch address management software to clean, complete and verify existing records in an address database.</p>
<p>A vast number of New Zealand companies think an 80 per cent database accuracy rate is a good result and that some element of poor data is the norm. This perspective is a very expensive one that reveals little awareness of the financial costs associated with the 20 per cent that simply falls by the wayside. QAS estimates one item of mail that is returned to sender costs between NZ$14 and NZ$25 when both direct and indirect costs are factored in.</p>
<p>QuickAddress Batch solves this problem by cleaning selected records, verifying data against pre-selected New Zealand data files and outputting the data in the format required. It checks records, amends spelling errors, validates postcodes and completes partial records automatically. Any address that cannot be automatically updated is flagged for manual correction. Manual correction can be undertaken by multiple users simultaneously, as QuickAddress Batch’s interactive functionality locks the address being worked on, allowing only a single user to update the record at any one time.</p>
<p>QuickAddress Batch is easy to use and install. An intuitive wizard guides the user through the entire address checking process, from the selection of addresses for cleansing to determining the data output format. The actual address checking then proceeds automatically. It also standardises the format of addresses so that databases can be merged or shared more easily.</p>
<p>Glenn Parker, Managing Director Asia Pacific for QAS, said: “Accurate addresses make for good business, so it’s commonsense for companies to begin using QuickAddress Batch in their customer and prospect databases as soon as possible. Not only will this ensure that their mail reaches the right people in the most efficient timeframe, with positive impacts for their business, but it will also help to ensure they remain eligible for bulk mail discounts.</p>
<p>“With an accurate database, companies will improve cash flow, marketing response and effective customer service, and significantly lower their operating costs. When you add up the savings, it’s clear that data integrity pays dividends.”</p>
<p>As of July 2008, New Zealand Post requires all businesses to be SendRight certified to retain bulk mail discounts, meaning their database needs to be 85 percent accurate. QuickAddress Batch will assist New Zealand businesses to comply with New Zealand Post regulations and retain the bulk mail discounts as well as save time and money, while increasing workplace efficiency. QAS is one of the few vendors to provide a level of accuracy that meets New Zealand Post’s strict criteria.</p>
<p>Pricing and Availability</p>
<p>NZ QuickAddress Batch is available immediately. Contact Angela Buckley on +649 358 7330 or angela.buckley@qas.com</p>
<p>–Ends–</p>
<p>About QAS</p>
<p>QAS is an international provider of data accuracy and identity management solutions. Its QuickAddress range of software helps organisations worldwide capture accurate address data and conserve integrity over time. Any organisation that holds data on prospects, customers, suppliers, employees or distribution networks will benefit from the efficiency gains and cost savings achieved with QuickAddress.</p>
<p>Based on data secured from national postal authorities and other leading data sources, QuickAddress captures, cleans and maintains name and address records. The true potential of this data can then be enhanced by the addition of information from over 80 datasets.</p>
<p>The IDentifier suite of products is designed to improve identity management processes. The leading IDentifier solution Authenticate Pro provides fast and efficient electronic authentication of individuals to help cut process costs, minimise the risk of potential fraud and provide users with security against ID theft.</p>
<p>Award winning solutions from QAS are a result of a 17-year investment in technology development to ensure each solution delivers the highest level of functionality and service support. QAS supports more than 10,000 clients worldwide across all industry sectors. QAS is a wholly owned subsidiary of Experian®, the global information solutions company. Visit QAS on the web at www.qas.com</p>
<p>About Experian</p>
<p>Experian is a global leader in providing analytical and information services to organisations and consumers to help manage the risk and reward of commercial and financial decisions.</p>
<p>Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organisations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage.</p>
<p>For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence.</p>
<p>Clients include organisations from financial services, retail and catalogue, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.</p>
<p>Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE-100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, California and Nottingham, UK. Experian employs more than 12,500 people in 34 countries worldwide, supporting clients in more than 60 countries. Annual sales are $3.1 billion (£1.7bn/€2.5bn).</p>
<p>For more information, visit the Group's website on www.experiangroup.com.</p>
<p>The word 'Experian' is a registered trademark in the EU and other countries and is owned by Experian Ltd and/or its associated companies.</p>
<p>For further information visit QAS at www.qas.co.nz or contact:</p>
<p>Georgia Lennon
QAS
+61 2 9922 4422
georgia.lennon@qas.com</p>
<p>Media Contact:</p>
<p>Rebecca Blasina
Max Australia
+61 2 9954 3492
rebecca.blasina@maxaustralia.com.au</p>

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