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IDC Asia/Pacific Survey Found Mobile Games and Utilities Software To Be The Most Popularly Developed

  • 21 June, 2007 16:45

<p>North Sydney, June 21, 2007 – According to IDC’s survey report, Asia/Pacific (Including Japan) Software Developers: Development "On-the-Go" (Doc #AP322104P), software developers are mostly involved in producing mobile games and utilities software. Of those respondents who were involved with games development, the majority was from large value-added reseller (VAR) or software distributor organizations, whereas utilities software was mostly developed by IT hardware manufacturers.</p>
<p>IDC expects the mobile development trend to continue upwards as developers from smaller sized organizations gain an improved handle on the associated software tools. "Software tools vendors need to package their products to suit smaller budgets and adopt a marketing message that will attract developers from smaller sized organizations to consider their application software tools," says Prianka Srinivasan, Market Analyst at IDC's Asia/Pacific Software Research team.</p>
<p>When respondents were asked to identify the multimedia or information types that they would expect to focus on in mobile application development in the next two years, audio and video multimedia types were most frequently mentioned; while JPEG images and animation were ranked third and fifth respectively (see chart below). The survey also indicated possible new areas of mobile applications that developers are contemplating. Although games and utilities are currently hot items, IDC has observed some gradual shifts in the development of other software related to business operations and productivity.</p>
<p>What kind of multimedia or information types will be used in the mobile applications that you expect your organization to develop in the next 24 months?</p>
<p>Source: IDC's 2006 Software Developer Collaborative Survey on Mobile Application Development
(n = 169, values are weighted. Multiple responses were allowed.)</p>
<p>The survey results also suggested that the purchase of and demand for software quality assurance and requirement management tools would increase. "IDC expects vendors to accelerate their product awareness efforts and cash in on the shift towards using more application life-cycle tools in the mobile application development market," adds Prianka Srinivasan.
Over 500 respondents in 18 countries throughout the APJ region participated in IDC's 2006 Software Developer Collaborative Survey on Mobile Application Development. The survey provides information regarding the adoption of and involvement in mobile application development of software developers in the APJ region. Other themes related to the purchase of tools, technologies and frameworks for mobile application development were also explored in the survey.</p>
<p>This document is part of a series of survey reports about the software developers' community in APJ, each focusing on a particular theme and including results generated from exclusive and dedicated surveys of the community. The themes discussed includes trends in architectures and technologies employed; development networks and usage patterns; trends in the models and standards, tools and languages, employed by software developers; and, the adoption and use of open source software.</p>
<p>For more information about the research or to purchase this data, please contact Selina Ang at +65-6829-7717 or For press enquiries, please contact Holly Fung at +852-2905-4225 or</p>
<p>About the "IDC Software Developer Collaborative"
The IDC Software Developer Collaborative is an ongoing market research initiative that conducts survey each calendar quarter in collaboration with over a dozen major IT vendors. Each participating vendor recruits respondents to IDC's Web-based opt-in survey from its respective developer network. Participants to the survey include professional software developers worldwide from user enterprises and IT suppliers such as ISVs and system integrators. There are no restrictions on the size of the respondent's organization, and the broadest possible scope has been assumed for the roles the respondent could play in the overall software development life cycle, including software developers, architects, engineers, quality assurance testers, and management.</p>
<p>If you would like further information or to purchase IDC research, please contact Gary Clarke, IDC Associate VP of Sales via email or phone 02 9925 2226.</p>
<p>For press enquiries please contact:
Prianka Srinivasan
Market Analyst, Asia/Pacific Software Research
<p>Holly Fung
Marketing &amp; Events Executive
<p>Click here to view the press release online:</p>
<p>Click here to subscribe to IDC press releases and newsletters online:</p>

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