In Pictures: 22 ways Apple’s iPad video mixes fantasy and reality

Apple marketers are some of the best in the business, especially when showing off the new iPad Air in a promotional video. But don't fall completely for the marketing hype this holiday season. We break down one of their most compelling videos to separate real-world uses from fantasy.

Life on iPad: iPad Blowing in the Wind Apple's "Life on iPad" video opens with a real-life case study: iPads in the hands of a couple of field service technicians at Siemens Energy-Wind Service working high atop a windmill. The iPad helps them do their job: take pictures, email questions, troubleshoot on the spot. The technicians use the iPads while wearing heavy duty gloves, which probably have special conductive material stitched into the fingertips in order to work on a touchscreen.

2 of 23
VIEW ALL THUMBNAILS

Comments on this image

There are currently no comments for this image.

Comments are now closed.

Related Slideshows

Most Popular Reviews

Follow Us

Best Deals on GoodGearGuide

Shopping.com

Latest News Articles

Resources

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?