SNK Neo Geo Pocket Color (1999)
In 1998, SNK released its first handheld game system, the Neo Geo Pocket, in Japan only. This first console sported a monochrome screen and did not sell particularly well. A year later, SNK introduced the Neo Geo Pocket Color (NGPC) worldwide, and it became the most promising competitor to the Game Boy line in almost a decade. The NGPC fared well at first, thanks to good software, long battery life, and low cost; but ultimately it could not compete with Nintendo's superior game franchises and third-party support.