It takes a village idiot: The jerks of online forums

Discussion forums are magnets for some of the jerkiest people on the 'Interwebs'. We profile a dozen of the most common and annoying forum jerks--from 'The Antagonist' to 'The Conspiracy Theorist'.

2. The Self-Promoter

The Self-Promoter is a message board classic: This bore meanders across the Web, leaving thinly disguised comments designed to pimp his own project. Sometimes, he'll take a stab at making the promotion look incidental: "Man, that new iPhone software does look rad! You should check out my blog about Windows Mobile here!" But just as often, he'll ditch the preamble and launch straight into the link without even trying to tie it to the subject at hand.

Shameless self-promotion really is the worst--especially when the shill has to stretch like Elastic Girl to come up with a semi-plausible segue into the promo reference. The only thing that irks me more is behavioral ad targeting, which I wrote about a couple of weeks ago here.

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