The perfect palm-sized radio for Mi.

With the RRP set at $79, the ONE Mi is PURE’s most affordable portable digital radio ever.

Part of the highly acclaimed PURE ONE family, the palm-sized ONE Mi is equipped with a clear digital display, 16 presets, multi-lingual menus , a USB socket for future updates, as well as the latest technology to help reduce power consumption.

Despite its compact dimensions, ONE Mi has been engineered to provide surprisingly punchy audio quality and volume. What’s more, you can also access all of your favourite FM stations in addition to DAB+ radio. If you haven’t experienced digital radio yet, you’re in for a treat. There’s more station choice, easy station selection, extra information on the display and crisp, clear digital-quality sound.

Small yet powerful, ONE Mi sits perfectly in the kitchen, study, bedroom or bathroom. When fitted with the optional rechargeable A1 ChargePAK®, ONE Mi is also an ideal travelling companion providing up to 18 hours of portable listening.

“ONE Mi is the radio which really takes digital radio mainstream, delivering great quality digital radio at a great value price. It’s the digital radio equivalent of your trusted old transistor radio and the perfect sound track to some well deserved me-time,” says Graeme Redman, Managing Director of PURE Australasia Pty Ltd.

ONE Mi is part of EcoPlus™, PURE’s ethical philosophy and ongoing commitment to look after the environment. All PURE products are designed to minimise their environmental impact and manufactured in ethically approved facilities. They have reduced power consumption in operation and standby, use recycled packaging materials, have the smallest possible packaging and components selected to minimise environmental impact.

ONE Mi comes in black and white and is available from all good stockists.

RRP: $79

About PURE PURE is the world’s leading manufacturer of broadcast and internet-connected digital radios, the number one supplier of digital radios in Europe and the creator of the EVOKE-1S, the world’s most popular and iconic digital radio. PURE radios increasingly support all the broadcast standards in the DAB family used across all key markets in Europe and beyond. PURE is also leading the way in internet-connected radios based on its Flow technology and the PURE Lounge portal (www.thelounge.com). Designed and engineered in the UK, all of PURE’s products are manufactured with the environment in mind and at ethically audited facilities. PURE is a division of Imagination Technologies Group plc. See www.pure.com