Report: Google to unveil Pixel phones, Google Home, Daydream VR, and a 4K Chromecast on Oct. 4

The report echoes earlier rumors that Google is dropping the Nexus branding and will further push its services into virtual reality, the smart home, and television.

Google is prepping for a massive hardware show on Oct. 4 that will not only reveal its next smartphones, but initiatives in television, virtual reality, and the smart home. Reports indicate the HTC-built smartphones will be called the Pixel and Pixel XL, mirroring an earlier report that Google is retiring the Nexus brand.

Why this matters: At Google I/O the company first unveiled Google Home as its competitor to the Amazon Echo and revealed its virtual reality initiative with Daydream VR. But the news that Google would go with Pixel branding for its new phone is a little surprising, though it’s part of a branding effort that’s likely inspired from all the custom software features that will further distinguish Google’s phones from others in the Android space.

Pixel, Pixel XL

Android Police cites two “independent sources” as evidence that Google will dub the phones Pixel and Pixel XL. These are the Marlin and Sailfish phones we’ve been hearing about all summer, which are to be manufactured by HTC. Though by the looks of it, you may only see HTC’s name on some tiny corner of the box and instead find only Google branding on the phones.

Earlier this week, Android Central was first to detail that Google would drop the Nexus name. Previous Pixel devices have been very high-end, with the Chromebook Pixel and Pixel 2, along with the Pixel C tablet, commanding high prices and premium build quality. The specs and details for the phone rumors haven’t hinted that they’ll blow us away, but the name change may be more about branding that will catch the public’s eye.

The Pixel phones may include another leap forward in Android, possibly to version 7.1. The Google Assistant could be more central to the experience, and CEO Sundar Pichai himself has said that Google would find ways to further innovate with the software on its own devices.

Google Home

At I/O, Google promised that its smart home competitor was coming and would allow you to ask Google questions no matter where you’re at in the living room. This event sounds like a logical place to do this, as the company can then demonstrate how your Pixel phone, Google Home, and other gear will all play nicely with one another. We could should also finally learn about price and availability.

Daydream VR

Google detailed the specs and standard behind its Daydream VR initiative during a presentation at, you guessed it, I/O. By showing it the actual Daydream Viewer hardware at the Nexus Pixel event, Google can talk up how it's phones (at least the big one) will be "Daydream Ready" to power those VR experiences. We should also hear more about the Google VR experience and how it may differentiate from the Oculus-powered GearVR.

4K Chromecast

Google will also apparently reveal a 4K-capable Chromecast. This move makes a lot of sense, as 4K televisions and programming continues to grow in popularity. By offering a Chromecast that supports 4K, purportedly to called Chromecast Ultra or Chromecast Plus, Google can support streaming services like Netflix that have begun to offer 4K content.

The entirety of the announcements could ensure that your 2016 Christmas wish list is dominated by one thing: Google. As we learn more about this upcoming event, we’ll be sure to share all the details with you.

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Tags ChromecastGooglenexus

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Derek Walter

Unknown Publication
Show Comments

Most Popular Reviews

Latest News Articles


GGG Evaluation Team

Kathy Cassidy


First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni


For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell


The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi


The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott


My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?