Surface Book pre-orders sell out on Microsoft's site

It's a good sign for Microsoft's new laptop

People who want to buy Microsoft's new Surface Book laptop-tablet hybrid will have to look somewhere other than the company's online retail store, for the moment.

The online Microsoft Store isn't letting people pre-order the new device. Instead it asks that they leave their email address so they can be notified when it's next available.

Fortunately for Microsoft, this means that there's healthy demand for the machines. It's a positive sign that the Surface Book, which marks Microsoft's entry into the laptop market, has clearly piqued users' interest. It's more validation of Microsoft's strategy of building its own PCs after it avoided the market for much of the company's history. 

The Surface Book was announced last week during a Microsoft press event in New York. It offers a high-resolution touchscreen and a keyboard that's joined to the screen with a special hinge. That hinge lets people disconnect the upper part of the laptop and use it as a tablet. Users can also purchase more expensive models that come with a dedicated graphics processing unit to handle more graphics-intensive workloads. 

People who want to order the device online can still get it from Microsoft's retail partners, including Amazon, Best Buy and Fry's Electronics, so it's not completely unavailable for purchase ahead of its expected Oct. 29 launch date. It's not clear when the Microsoft Store will get more in stock or if they're still available for pre-order from the company's physical retail locations.

Meanwhile, Microsoft fans and observers should remember the cautionary tale of the first Microsoft Band. Even though it was sold out due to "overwhelming demand," it doesn't seem to have set the fitness wearable world on fire. Still, selling out of pre-orders is a good first step, and very reminiscent of products from Apple, which appears to be a useful inspiration for the company's strategy of building its own hardware devices. 

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Tags Microsoft

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Blair Hanley Frank

IDG News Service
Show Comments

Essentials

Microsoft L5V-00027 Sculpt Ergonomic Keyboard Desktop

Learn more >

Lexar® JumpDrive® S57 USB 3.0 flash drive

Learn more >

Mobile

Lexar® JumpDrive® S45 USB 3.0 flash drive 

Learn more >

Exec

HD Pan/Tilt Wi-Fi Camera with Night Vision NC450

Learn more >

Lexar® JumpDrive® C20c USB Type-C flash drive 

Learn more >

Audio-Technica ATH-ANC70 Noise Cancelling Headphones

Learn more >

Lexar® Professional 1800x microSDHC™/microSDXC™ UHS-II cards 

Learn more >

Budget

Back To Business Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

PCW Evaluation Team

Michael Hargreaves

Windows 10 for Business / Dell XPS 13

I’d happily recommend this touchscreen laptop and Windows 10 as a great way to get serious work done at a desk or on the road.

Aysha Strobbe

Windows 10 / HP Spectre x360

Ultimately, I think the Windows 10 environment is excellent for me as it caters for so many different uses. The inclusion of the Xbox app is also great for when you need some downtime too!

Mark Escubio

Windows 10 / Lenovo Yoga 910

For me, the Xbox Play Anywhere is a great new feature as it allows you to play your current Xbox games with higher resolutions and better graphics without forking out extra cash for another copy. Although available titles are still scarce, but I’m sure it will grow in time.

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?