Small businesses get umbrella tool for managing their Google presence

Google My Business also comes with an Android app, and soon one for iOS devices, for mobile management

Google hopes to simplify how local businesses manage their information on its sites and apps with the new My Business online service

Google hopes to simplify how local businesses manage their information on its sites and apps with the new My Business online service

Google hopes to simplify how local businesses manage their information on its sites and apps by consolidating a variety of scattered tasks under a new online service.

Google My Business brings together features from the Google+ Pages dashboard and from Google Places for Business, grouping a variety of tasks in one place.

These include keeping a business' information current and consistent on the company's search index, Maps and Google+, monitoring customer reviews and checking user engagement on Google+ Pages and on AdWords campaigns.

With My Business, Google is tackling a chronic problem that has proven curiously tough for the company to crack -- making it easy for local small businesses to manage their Google presence.

Over the years, Google has sometimes vexed local businesses by launching, modifying and retiring sites, apps, services and features dealing with their information, such as maps, reviews, search results, ads and analytics. It remains to be seen if My Business will prove to be the central command center for Google information that local businesses have been waiting for.

Google also released an Android app for My Business, and plans to offer one for iOS soon, the company said on Wednesday.

Separately, the company also announced it will now provide more detailed usage data for Google+ Pages, including an overview of follower demographics, page impression trends and information about popular posts.

Juan Carlos Perez covers enterprise communication/collaboration suites, operating systems, browsers and general technology breaking news for The IDG News Service. Follow Juan on Twitter at @JuanCPerezIDG.

Tags advertisingInternet-based applications and servicesGoogleMapsinternetsocial mediacloud computingSoftware as a service

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Juan Carlos Perez

IDG News Service

Comments

Comments are now closed.

Latest News Articles

Most Popular Articles

Follow Us

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Resources

Best Deals on GoodGearGuide

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?