Rdio acquires music streaming service in India

Rdio will launch in India later this year

Rdio digital music service is acquiring a shuttered music streaming service company in India in a bid to get into the local market, which loves music but is not always willing to pay for it.

The San Francisco, California, company hopes to take advantage of Dhingana's catalog of over 1 million songs in 42 languages and in Indian genres, and extend the user base to cover India's large number of smartphone users.

Dhingana's founders Snehal Shinde and Swapnil Shinde will be joining Rdio's executive team to focus on its expansion in India as well as other emerging markets, Rdio said.

The financial details of the transaction were not disclosed.

Rdio India is scheduled to launch later this year, the company said Friday.

Dhingana shut down its operations in February reportedly after a large Indian music label refused to renew its contract with the company. Its website still stated early Friday that "alas, all good things must come to an end."

Besides facing strong local competition, Rdio in India will be up against rampant piracy in the country.

The International Federation of the Phonographic Industry (IFPI) estimated in a 2013 report that 54 percent of Internet users in India access unlicensed services on a monthly basis in the country. That offers a large potential market, if the users can be migrated to licensed services, the recording industry organization said.

The report described India as a "vibrant market" with more than 500 music labels releasing music in over 20 languages.

Launched in August 2010, Rdio was founded by Janus Friis, a co-founder of Skype. It expanded into 20 new countries in December, taking the total to 51. The company claimed in December that 57 percent of its monthly active users came from outside the U.S., up from 30 per cent at the start of the year. It offers both a paid and a limited advertisement-based service.

John Ribeiro covers outsourcing and general technology breaking news from India for The IDG News Service. Follow John on Twitter at @Johnribeiro. John's e-mail address is john_ribeiro@idg.com

Tags business issuesInternet-based applications and servicesDhinganaMusic and audioRdiointernetMergers and acquisitions

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

John Ribeiro

IDG News Service

Comments

Comments are now closed.

Latest News Articles

Most Popular Articles

Follow Us

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Resources

Best Deals on GoodGearGuide

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?