Chinese search engine with links to state press goes online

Two of China's state press groups have previously struggled in the nation's search market

The landing page for China Search.

The landing page for China Search.

After previously struggling to crack the nation's search market, China's state press appears to be giving it another go with a revamped search engine.

A beta version of the site, China Search, went live on March 1. Details about its exact aims are scant, but the site has replaced two search engines originally developed by China's Xinhua News Agency and the People's Daily.

The state-controlled Xinhua and the People's Daily came out with their own search platforms, in 2011 and in 2010 respectively, but neither had managed to gain much influence in China's competitive Internet landscape. The market shares for both sites had been below 1 percent, not even registering on the search rankings at analytics site CNZZ.com.

The new search engine won't have an easy time attracting users. Baidu has long reigned as China's top search engine, with a 60 percent share, according to CNZZ.com. In addition, other more established Chinese Internet firms are competing in the space. Qihoo 360, a security vendor, has its own search engine which now has a 25 percent share.

Rivals including Microsoft also hope to expand their presence in China's search market. The U.S. software giant said in January the company is investing more resources behind its local version of Bing.

Google, which has a 1 percent share in China, in 2010 shut down its local search engine after repeated clashes with authorities over censorship.

The two former search engines, Xinhua's Panguso.com and the People's Daily's Jike.com now automatically redirect to China Search. Phone calls to the company behind the new site were not answered on Tuesday, but the firm is registered under the name of Zhou Xisheng, deputy chief of Xinhua.

Already, both the online versions of Xinhua and the People's Daily rank among the 15 most popular sites in China, according to Alexa.com. But most of the nation's online queries still go through Chinese search giant Baidu, which has its own news portal page.

So far the new search engine hasn't been promoted much, and Chinese Internet users have posted mixed reactions to it. On social networking site Sina Weibo, some insist users support China's homegrown technology, while others complain the site is a waste of money.

Join the Good Gear Guide newsletter!

Error: Please check your email address.

Tags governmentinternetsearch enginesChina Search

Our Back to Business guide highlights the best products for you to boost your productivity at home, on the road, at the office, or in the classroom.

Keep up with the latest tech news, reviews and previews by subscribing to the Good Gear Guide newsletter.

Michael Kan

IDG News Service
Show Comments

Cool Tech

Crucial Ballistix Elite 32GB Kit (4 x 8GB) DDR4-3000 UDIMM

Learn more >

Gadgets & Things

Lexar® Professional 1000x microSDHC™/microSDXC™ UHS-II cards

Learn more >

Family Friendly

Lexar® JumpDrive® S57 USB 3.0 flash drive 

Learn more >

Stocking Stuffer

Plox Star Wars Death Star Levitating Bluetooth Speaker

Learn more >

Christmas Gift Guide

Click for more ›

Most Popular Reviews

Latest News Articles

Resources

GGG Evaluation Team

Kathy Cassidy

STYLISTIC Q702

First impression on unpacking the Q702 test unit was the solid feel and clean, minimalist styling.

Anthony Grifoni

STYLISTIC Q572

For work use, Microsoft Word and Excel programs pre-installed on the device are adequate for preparing short documents.

Steph Mundell

LIFEBOOK UH574

The Fujitsu LifeBook UH574 allowed for great mobility without being obnoxiously heavy or clunky. Its twelve hours of battery life did not disappoint.

Andrew Mitsi

STYLISTIC Q702

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

Simon Harriott

STYLISTIC Q702

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Featured Content

Latest Jobs

Don’t have an account? Sign up here

Don't have an account? Sign up now

Forgot password?